GATINEAU, Quebec--(BUSINESS WIRE)--Medically developed weight loss method, Ideal Protein, was presented as an option for obese populations and healthcare practices facing financial strain in an MGMA keynote session led by board-certified cardiologist Douglas Rothrock, MD, FACC.
Obesity is now a pandemic in the U.S., with 64% of all American patients categorized as overweight or obese. It is also a risk factor for many diseases and health problems including: type 2 diabetes; metabolic syndrome; heart disease; stroke; high blood pressure and some types of cancer. In an attempt to curb the pandemic, new value-based-care reimbursement models encourage practitioners to improve patient wellness in measurable terms, underscoring the importance of counseling those who are obese to help them lose weight and enable improved long-term health outcomes.
Speaking at the conference, Dr. Rothrock highlighted the challenges that physicians and practice managers face in addressing this health challenge as reimbursement models change.
“Having direct access to patients, physicians should be the first line of defense against obesity,” he said, “yet studies show that they lack the tools to handle the disease, or to help their patients change behaviors that result in obesity. Without a solution, physicians are caught up in these contradictory forces and the viability of their practice is threatened. To remain financially sustainable, medical groups and practices must demonstrate their ability to manage this at-risk population and their potential complications.”
Rothrock presented the option his own cardiology practice has adopted with Ideal Protein, a physician-directed, structured, repeatable weight loss method. Ideal Protein targets the root cause of weight gain - the body’s overproduction of insulin - by limiting the consumption of sugars, particularly the combination of high glycemic sugars and fat. A healthier lifestyle education is a key component of the method, which features personalized, one-on-one coaching and a diet plan to promote losing fat while maintaining lean muscle mass.
“We now know that simplistic advice, such as eat less and exercise more, doesn’t help tackle obesity,” Rothrock continued. “Rather, we need to help people to change the way they’ve learned to eat to help them lose weight and maintain a healthy lifestyle. I introduced Ideal Protein to my practice four years ago as a solution. With more than 190,000 pounds collectively lost, Ideal Protein has improved the health of my patients, reporting on quality measures and practice outcomes. ”
Ideal Protein is available at more than 3,000 medical establishments in the U.S. and Canada. Dr. Rothrock’s complete presentation, ‘Targeting a National Health Issue While Improving Profitability and Outcomes’, is available online at the MGMA 2015 Annual Conference website.
About Ideal Protein
Ideal Protein is a medically designed weight loss method developed over 20 years ago by physician Dr. Tran Tien Chanh. It maximizes the body’s ability to burn fat by strongly restricting carbohydrate intake, particularly high glycemic carbohydrates. Normal protein intake is maintained in order not to lose muscle mass. Exclusively available from Ideal Protein approved health care professionals and trained coaches. For more information visit our website www.IdealProtein.com.
Douglas Rothrock, MD, is a board-certified cardiologist practicing in Prescott, Ariz., and the Senior Medical Advisor for Ideal Protein®, a physician-developed weight loss method.