CORRECTING and REPLACING JCPenney Management Discusses How to Transform Your Home on Modern Living with kathy ireland

Tune into E! Entertainment Network as sponsored programming on Thursday, October 8, 2015 and Bloomberg International as sponsored programming on Sunday, October 11, 2015. See market by market listings below

CORRECTION...by MMP (USA), Inc.

LOS ANGELES--()--Please replace the release dated Oct. 6, 2015 with the following corrected version due to revisions in the headline and boilerplate.

The corrected release reads:

JCPenney Management Discusses How to Transform Your Home on Modern Living with kathy ireland

MMP (USA) announces a Modern Living with kathy ireland exclusive interview with Steve Castella, VP of Product development and Design – Home for JCPenney. Castella addresses the ideas of transforming the look of a home with, “Focus first on your windows, which has the biggest immediate impact on how you feel about any home. As one of the largest providers of window treatments and dressing in the world, we know the importance of this area of any room.”

Customers find the JCPenney brand at 1,020 retail locations and on the popular website, JCP.com. Shoppers find a varied assortment of products from private, national and exclusive brands selected to meet the needs of all shapes, sizes, occasions and budgets.

Summarizing his remarks, Castella states, “If you haven’t visited JCPenney lately, it’s time to come and see what we offer. You won’t find our combination of style, value and selection anywhere else.”

Vice President of Programming of Worldwide Business with kathy ireland, JL Haber, comments, “We offer our viewers a carefully selected series of insights into both new and well-established businesses. We believe this interview on the way JCPenney is responding to its market show how innovation can exist in even a century-old company.”

Tune in to see JCPenny on E! Entertainment Network as sponsored programming on October 8, 2015 at 6:30am ET/PT and on Bloomberg International as sponsored programming on October 11, 2015 at 8:00am CET, 3:00pm HKT, and 10:00am CDT.

About Modern Living with kathy ireland

Modern Living with kathy ireland is a weekly business television program featuring real-world insights from corporate executives from all over the globe.

Modern Living with kathy ireland airs Sunday evenings throughout North America on Fox Business Network as part of their sponsored programming lineup and to over 50 countries throughout the world on Bloomberg International as part of their sponsored programming lineup.

Contacts

MMP (USA), Inc.
Susan Waters,919-732-3070
Campaign Manager
swaters@mmpusa.com

Release Summary

MMP (USA) announces a Modern Living with kathy ireland exclusive interview with Steve Castella, VP of Product development and Design – Home for JCPenney

Contacts

MMP (USA), Inc.
Susan Waters,919-732-3070
Campaign Manager
swaters@mmpusa.com