Samsung Launches Seven-City Tour Celebrating Samsung Pay - Groundbreaking Mobile Payment Service Available Now

Consumers Will Get Special Opportunity to Interact with Samsung Pay – A Simple and Safe Mobile Payment Solution that Works Almost Anywhere You Can Swipe or Tap Your Card

NEW YORK--()--Samsung Electronics America, Inc. announced today a seven city tour to celebrate the launch of Samsung Pay in the United States. Samsung will give consumers in Austin, Dallas, Atlanta, New York, Chicago, San Francisco and Los Angeles a special opportunity to unlock special offers and prizes through Samsung Pay. At each stop, Samsung will partner with local retailers to provide discounts on items, hands-on activities and other experiences to give consumers an opportunity to interact with Samsung Pay to demonstrate the convenience and safety of the service, which can be used to pay almost anywhere you can swipe or tap your compatible cards.

“Where better to showcase the most widely-accepted mobile payment service than at merchants and retailers in some of America’s most vibrant and iconic cities,” said Narayanan Murugesan, VP of Strategy and Operations, Samsung Electronics America. “From Austin to Atlanta, from coffee shops to taco stands, Samsung Pay lets Galaxy owners pay with a wallet that’s already in their hands—on the card terminals retailers already have. It’s simple, safe, and accepted almost anywhere you can swipe or tap your card.”

Samsung is kicking the tour off at Austin City Limits Music Festival with a special Samsung Pay Block Party today, Thursday, October 1 at the brand new South Congress Hotel and will keep the party going throughout the entire weekend with new unique and rewarding experiences for music fans. Samsung Pay - the official mobile payment solution for the festival - will make it easier for festival-goers to pay for food, drinks and souvenirs with their phone. To celebrate the launch, festival-goers with compatible cards can use Samsung Pay on their Samsung phone (Galaxy S6, S6 edge, Note5 or S6 edge+) to get ACL gear at a 50% discount at any of the Samsung Pay Stands in the Galaxy Experience and Galaxy Owners Lounge on the festival grounds.

Additional tour stops include:

  • Dallas: October 9th – 11th
  • Atlanta: October 16th – 18th
  • New York: October 23rd – 25th
  • Chicago: October 30th – Nov 1st
  • San Francisco: November 6th – 8th
  • Los Angeles: November 13th – 15th

Samsung Pay will work on Galaxy S6, S6 edge, Note5 and S6 edge+ devices operating on the AT&T, T-Mobile, Sprint and U.S. Cellular networks in the United States.

  • SIMPLE: To make a payment on Samsung Pay, users can simply swipe up, scan their fingerprint and pay.
  • SAFE: Samsung Pay uses tokenization, Samsung KNOX, and fingerprint authentication to provide secure payments. And, as terminals are upgraded to EMV, that security is leveraged too.
  • ALMOST ANYWHERE: Samsung Pay is compatible with most existing and new terminals, including most magnetic stripe, EMV and NFC terminals. That means Samsung Pay works at more places than any other mobile payment service.

Extensive partnership ecosystem

To participate initially, consumers need to have a participating MasterCard, Visa or American Express card issued by Bank of America, Citi, American Express or U.S. Bank. Samsung Pay also offers merchant credit cards through its relationship with Synchrony Financial and additionally, works with acquirers including First Data, Global Payments and TSYS. Over time, Samsung Pay will continue to expand its partnership ecosystem to provide greater flexibility, access, and choice for customers.

About Samsung Pay

Samsung Pay is a simple, safe and available almost anywhere you can swipe or tap your card mobile payment service from Samsung Electronics. Combining NFC with Samsung’s proprietary MST technologies, Samsung Pay provides consumers a way to pay almost anywhere you can swipe or tap a card at millions of merchant locations worldwide. Samsung continues to strategically expand its partnership ecosystem for Samsung Pay to provide greater flexibility, access, and choice for customers while enabling an easy and safe payment experience. Samsung Pay is compatible only with select cards and Samsung devices. Visit to learn more.

*Some card reader terminals may require software updates to be compatible with Samsung Pay.

About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), is a recognized innovation leader in consumer electronics design and technology. A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA delivers a broad range of digital consumer electronics, IT and home appliance products. Samsung is the market leader for HDTVs in the U.S and America’s fastest growing home appliance brands. To discover more of the award-winning products you love with Samsung, please visit

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. We are also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. We employ 319,000 people across 84 countries with annual sales of US $196 billion. To discover more, please visit our official website at and our official blog at


Shruti Sehgal, +1-646-452-5637


Shruti Sehgal, +1-646-452-5637