Panasonic Highlights Innovative Vertical Market Solutions at ASIS 2015

New products, features and functionality deliver value-added applications for Retail, Education and Public Safety Markets

ANAHEIM, Calif.--()--Panasonic, a leading provider of integrated security and video surveillance solutions, is highlighting a variety of targeted vertical market solutions in its booth at ASIS International, September 28-October 1, 2015 in Anaheim, Calif. These fully integrated, intelligent security solutions are designed to capture, record, control, and analyze surveillance video and audio while addressing the specific business needs of customers in the Retail, Education, and Public Safety vertical markets.

Panasonic security solutions being showcased in booth 3709 include:

Education—Panasonic offers a variety of security solutions for education users, including Video Insight’s Video Management Software (VMS) and the recently introduced i-PRO Privacy-Ready Camera (WV-SF448). Video Insight VMS and the new Privacy-Ready network security camera, as well as its innovative 3E mobile device, lampless projectors, interactive whiteboards and A+ classroom audio products, are all part of Panasonic’s complete 21st Century classroom solution aimed at providing a secure and collaborative student-centered learning environment.

Tremendously popular in the education market —and now a member of the Panasonic Group—Video Insight’s VMS solution is a comprehensive, easy-to-use video management software that includes an intuitive user interface, robust client options for Windows, MAC and mobile devices, and its own built-in access control. Video Insight VMS also supports more than 3000 camera models from over 100 manufacturers and integrates with the industry’s leading access control systems. In May 2015, Panasonic began offering unlimited camera licenses with most late model Panasonic IP cameras, making its complete video surveillance solution an attractive value proposition for the budget sensitive education market.

Panasonic’s new i-PRO Full HD 1080p 360° Privacy-Ready network camera (WV-SF448) features an opaque eyelid that can be closed to activate a privacy mode, completely obscuring the lens and providing full surveillance privacy in school environments. For education applications where surveillance needs must be balanced with classroom privacy requirements, Panasonic’s WV-SF448 enables video capture and recording to be controlled by the educator via an alarm input or invoked by the instructor via a wireless body worn pendant. The WV-SF448’s built-in microphone also allows sound occurring near the camera to be recorded together with the images, as well as the ability to achieve two-way communication, if desired.

Public Safety and Transit Surveillance—Offering customized capture, recording and storage solutions for fixed, mobile and body-worn video surveillance applications, Panasonic is displaying its next generation Arbitrator® BWC (body-worn camera) and enhanced Unified Evidence Management System (UEMS). Designed and built based on direct feedback from law enforcement organizations, the Arbitrator BWC features 720p HD video resolution and a 130° field of view—capturing high-quality video and providing unbiased evidence of officer interactions.

Integrated with Panasonic’s industry-leading Arbitrator 360°™ Full HD in-car mobile video evidence capture system, the new body-worn camera solution offers the industry’s most complete and cost-effective platform for personal video evidence capture and management. The Arbitrator BWC can offload seamlessly via Wi-Fi and other methods to Panasonic’s Unified Evidence Management System, which allows officers to easily and securely manage all video evidence—including in-car, body-worn and fixed surveillance—using a single, unified platform with flexible storage options.

Also featured in the booth is Panasonic’s integrated i-PRO Transit Recording Solution and new High Definition Rugged Mobile Transit Cameras available in both HD (SBV111M) and Full HD (WV-SBV131M) versions. Designed for use directly on the exterior of transit buses and other public transportation vehicles, the new cameras include an integrated environmental housing and a scratch resistant dome coating over the lens to protect against tree branches and vandalism as well as an expanded temperature range to ensure optimal performance in both hot and cold environments. Like the existing compact dome (WV-SW155 and WV-SW158) and optional 360° (WV-SW458) cameras, the new Rugged Mobile Transit cameras are IP6K9K and EN50155 rated for transportation applications. Panasonic’s i-PRO Transit Solution has been successfully deployed with The Denver Regional Transportation District (RTD) Police Division and used as a blueprint for other transit agencies across the country. With the Transit Solution in place, Denver RTD is effectively protecting riders, drivers and physical property while successfully investigating criminal activity, safety violations, accidents and liability claims.

Finally, for public safety and transit agencies challenged with managing and storing growing volumes of surveillance video data from multiple sources, Panasonic is also demonstrating the LB-DH8 Data Archiver—a scalable optical disc library that satisfies the need for long-term evidentiary data storage. This robust storage solution helps transit and public safety agencies manage the exponential growth of data and associated retention policies related to surveillance video from fixed, in-car and body-worn cameras.

Retail—Panasonic is demonstrating advanced business intelligence tools for end users in retail environments with its i-PRO ULTRA 360 panoramic indoor (WV-SFN480) and outdoor IP66 rated weather and vandal-resistant (WV-SFV481) fixed dome 360-degree cameras. Based on Panasonic’s new, 12 megapixel sensor and 4K ULTRA HD engine, the ULTRA 360 produces a 9MP (3K x 3K) Fisheye image at 15fps and a 4MP Fisheye image at 30fps—effectively providing the same resolution and coverage area as four conventional 720p security cameras.

Providing valuable insights into the movements of customers and employees, the ULTRA 360 camera’s built-in analytics suite provides heat mapping capabilities that combines the history of movement in a particular area, providing a color overlay of traffic patterns and dwell time in a single easy-to-understand view. In addition, a 12-area bi-directional “people counting” function is included which can quantifies the both the quantity and direction of movement of people in a scene. These advanced analytics capabilities provide useful insights into floor behavior, giving retailers actionable data that can help improve customer service and in-store marketing strategies as well as enhance loss prevention efforts.

Combined with its popular embedded recording solution (WJ-NV300) and ASM200 i-PRO Management Software, Panasonic can provide retailers with a convenient, easy-to-use surveillance system-in-a-box, maximizing their surveillance investment by delivering both operational awareness and advanced business analytics capabilities for marketing, operations and business process management improvement.

Panasonic’s entire portfolio of security solutions for businesses, schools, public safety and retail organizations are on display at ASIS International 2015, Booth 3709.

To learn more about Panasonic’s solutions for vertical markets or its entire line of integrated security solutions please visit and follow us on Twitter at

Panasonic Solutions for Business

Panasonic delivers game-changing technology solutions that deliver a customized experience to drive better outcomes—for our customers and our customers’ customers. Panasonic engineers reliable products and solutions that help to create, capture and deliver data of all types, where, when and how it is needed. The complete suite of Panasonic professional solutions for government and commercial enterprises of all sizes addresses unified business communications, mobile computing, security and surveillance, retail point-of-sale, office productivity, visual communications (projectors, displays, digital signage) and HD video production. Panasonic solutions for business are delivered by Panasonic System Communications Company of North America, Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation.

All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice. Information on Panasonic solutions for business can be obtained by calling 877-803-8492 or at

About Panasonic Corporation of North America

Panasonic Corporation of North America provides a broad line of digital and other electronics products and solutions for consumer, business and industrial use. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation and the hub of Panasonic’s U.S. branding, marketing, sales, service and R&D operations. In Interbrand’s 2014 annual “Best Global Green Brands” report, Panasonic ranked number five overall and the top electronics brand in the report. As part of continuing sustainability efforts, Panasonic Corporation of North America relocated its headquarters to a new facility, built to meet LEED certification standards, adjacent to Newark Penn Station in Newark, NJ. Learn more about Panasonic at


Cohn & Wolfe for Panasonic
Megan Atiyeh, 415-403-8303 direct


Cohn & Wolfe for Panasonic
Megan Atiyeh, 415-403-8303 direct