AUSTIN, Texas--(BUSINESS WIRE)--Perk.com Inc. (TSX: PER) (“Perk” or the “Company”), a leading cloud-based mobile rewards platform provider, today announced that in its first month of using Appsaholic Rewards SDK (“Appsaholic”), GrandPrizeNetwork LLC’s (“GrandPrizeNetwork”) app Prize Wheel (the “App”) experienced an increase of over 330% in App retention and user engagement for those customers claiming Perk Points as compared to non-rewards users. In addition, 57% of Perk users visited the App more than 10 times per month, compared to 20% of non-rewarded users, and more than 3 times as many Perk users remained engaged for 7 days or more after initially opening the App, as compared to non-rewarded users.
Jerald Stuart, Chief Executive Officer of GrandPrizeNetwork, commented: “Thousands of apps are published daily and as app developers, we are constantly faced with the challenges of finding new ways to engage and retain customers. In our first month of using Appsaholic, Prize Wheel’s user engagement, retention and revenues have increased as a result. Reward systems are a great mechanism and Appsaholic is a fully managed solution to these challenges faced by the industry today.”
Adam Salamon, Chief Operations Officer of Perk, stated: “We launched Appsaholic as an extension to our mobile rewards apps. We wanted to provide mobile app developers with an easy and fully customizable rewards platform that would deliver ways to help grow and monetize their apps. The feedback we have received from our network of developers, similar to Prize Wheel, has been overwhelmingly positive and is a testament that rewards systems such as Appsaholic help drive improvements in user engagement, retention and app monetization.”
Launched in January 2015, Perk’s Appsaholic provides mobile app publishers with an easily integrated and customizable rewards platform that immediately allows users to start earning Perk Points. Perk Points are a digital reward that can be exchanged for a vast array of products in the Perk catalog which includes over 500 gift card options from over 150 big brand retailers or redeemed for cash. For additional information on Appsaholic please visit the following link: https://appsaholic.com/ or contact the Company at firstname.lastname@example.org.
About Perk.com Inc.
Perk provides a rewards platform targeting consumers by rewarding people's every day mobile and internet activities. Perk offers Perk Points, a digital reward which can be redeemed for gift cards and cash and since its inception, the Company has given out over $20 million in rewards to its users Members can earn Perk Points through a wide variety of activities including shopping, watching videos, and playing social games.
Perk currently owns and operates 12 mobile applications allowing members to earn Perk Points. Perk also operates numerous owned websites as well as AppTrailers, a leading mobile video rewards app. In addition to offering Perk Points through its own mobile applications and websites, Perk launched its Appsaholic Software Development Kit which allows third-party mobile and desktop publishers to reward their users with rewards, such as gift cards, for engaging with the publisher's applications and websites.
Additional information about Perk can be found at its corporate website: ir.perk.com.
Cautionary Statement Regarding Forward Looking Statements
This press release contains forward-looking statements, including with respect to Perk’s business, Perk’s ability to grow its active consumer base; user and advertiser engagement; Perk’s ability to establish new marketing partnerships; Perk’s ability to expand into new markets; and Perk’s ability to acquire and integrate new businesses and technologies. Such forward-looking statements reflect Perk’s expectations about its future operating results, performance and opportunities that involve substantial risks and uncertainties. When used herein, the words "anticipate", "believe", "estimate", "upcoming", "plan", "target", "intend" and "expect" and similar expressions, as they relate to Perk or its management, are intended to identify such forward-looking statements. These forward-looking statements are based on information currently available to Perk and are subject to a number of risks, uncertainties, and other factors that could cause Perk’s actual results, performance, prospects, and opportunities to differ materially from those expressed in, or implied by, these forward-looking statements, including, but not limited to: maintenance by Perk of relationships with advertising network providers and partners; successful development of the “Perk” brand; Perk’s ability to keep up with rapid technology developments in Perk’s markets; Perk’s ability to avoid defects in products and services delivered by Perk; Perk’s ability to attract app and website developers to its Appsaholic SDK; and Perk’s ability to successfully enter new business areas and geographic markets; success of new products developed by Perk and Perk’s ability to retain key members of its management team.