NEW YORK--(BUSINESS WIRE)--Mike Beck and Ian Orefice have been promoted to Senior Executive Producer for Time Inc. Video. It was announced by J.R. McCabe, Time Inc. SVP, Video to whom they will continue to report. Beck and Orefice, together oversee original video programming, branded entertainment, development and productions across all platforms and channels for Time Inc.’s US brand portfolio. These promotions reflect the outstanding work of both Beck and Orefice, who have helped build the company’s video programming, infrastructure and operations. Their work has been instrumental in driving triple-digit year-over-year percentage growth in viewership and has received across-the-board critical acclaim. These promotions further position Time Inc. to expand and diversify its video operation and keep the business on its growth trajectory.
“With their leadership skills and by consistently delivering award-winning-caliber work, both Mike and Ian set the standard for our entire team,” said McCabe. “They are extremely talented producers and their work has helped establish Time Inc. Video among the industry’s elite. They will be vital in helping us continue to achieve our very ambitious business goals in video and TV.”
Beck has been named Senior Executive Producer, Development and Production. His team will have operational oversight of all Time Inc. Video studios in New York (including the new studios at 225 Liberty St.), in Birmingham and on the West Coast. His team will also coordinate all editorial, native and branded content productions. Beck will also manage the development strategy that will serve as an internal resource for all Time Inc. editorial video teams. Beck will coordinate a sweeping effort to develop original content projects with external production partners. Beck joined Time Inc. in 2007 and produced some of the company’s first digital series. He also built Time Inc.’s branded content video business into the best-in-class shop that it is today, producing programs for Time Inc. blue chip clients.
Orefice, an Emmy, Peabody and Webby Award winner, has been named Senior Executive Producer, Original and Current Programming. He will develop and execute programming based on the video content strategy that continues to bring Time Inc.'s storied franchises to life through video across all platforms, including digital, TV and OTT. This includes management of an in-house editorial production staff, as well as relationships with co-production partners. Notably, Orefice oversaw the company's first-ever live daily program (SI Now powered by Ford) and executive produced more than 25 hours of shows across broadcast and cable networks. His first role at Time Inc. was Executive Producer for Sports Illustrated Video, where he created the brand’s award-winning video production unit, setting the stage for the upcoming Sports Illustrated Films initiative. From there he took on an extended brand portfolio, including Time, Fortune and Money. In that role, he executive produced notable and award-winning productions of Time’s documentary film unit, Red Border Films, while each brand also set records in overall video traffic. Prior to joining Time Inc. Orefice launched and produced video programming for CNNMoney.
Time Inc. Video is enjoying across-the-board growth in programming and viewership. According to the August 2015 comScore data, the company’s video UVs are up 157% year over year, and total videos started are up 399% year over year. “Sports Illustrated Films” is one of several Time Inc. premieres set for the fall. Last month, Time Inc. debuted “New Orleans Here & Now,” the first premium video content produced and distributed by Time Inc. in partnership with Rampante. Later this year, Time Inc. will cut the ribbon on new production studios in the company’s new Manhattan headquarters.
ABOUT TIME INC.
Time Inc. (NYSE:TIME) is one of the world's leading media companies, with a monthly global print audience of over 120 million and worldwide digital properties that attract more than 140 million visitors each month, including over 60 websites. Our influential brands include People, Sports Illustrated, InStyle, Time, Real Simple, Southern Living, Entertainment Weekly, Travel + Leisure, Cooking Light, Fortune and Food & Wine, as well as more than 50 diverse titles in the United Kingdom such as Decanter, Horse & Hound and Wallpaper*. Time Inc. is home to celebrated franchises and events including the Fortune 500, Time 100, People’s Sexiest Man Alive, Sports Illustrated’s Sportsman of the Year, the Food & Wine Classic in Aspen, the Essence Festival and the biennial Fortune Global Forum. Hundreds of thousands of people attend our events every year. We have been extending the power of our brands through various investments and acquisitions, including the formation of Sports Illustrated Play, a new company devoted to youth and amateur sports, and the acquisition of inVNT, a company that specializes in live media. We also provide content marketing, targeted local print and digital advertising programs, branded book publishing and marketing and support services, including subscription sales services for magazines and other products, retail distribution and marketing services and customer service and fulfillment services, for ourselves and third-party clients, including other magazine publishers.