MIAMI--(BUSINESS WIRE)--beIN SPORTS, the international sports network, continued its positive ratings trend this past weekend with La Liga’s matches featuring Real Madrid and Barcelona averaging higher than the English Premier League on NBC Sports Network and NBC Universo. According to Nielsen Media Research, coverage of Real Madrid and Barcelona has delivered an average of 566,000 total viewers across both beIN SPORTS and beIN SPORTS en Español. The English Premier League delivered an average of 541,000 total viewers across both NBC Sports and NBC Universo.
beIN SPORTS’ coverage continued to surpass ratings when measured against other networks as well. The September 12th La Liga match between Atlético Madrid and Barcelona out-delivered the America vs. Tigres Liga MX match on Univision Deportes among audiences between the ages of 18-49; beIN SPORTS en Español delivered an average of 219,000 total viewers, beating Univision’s average audience of 174,000.
While live soccer coverage continues a successful run, original beIN SPORTS’ original programming continues to prove to be a fan favorite. Leading into the Atlético Madrid vs. Barcelona match on September 12th, beIN SPORTS en Español’s “Express Pre-game show” drew higher viewership than Univision Deportes’ Futbol Central pre-game show prior to their America vs. Tigres match, averaging a total of 152,000 viewers while Futbol Central on Univision Deportes reached an average of 103,000 total viewers.
Serie A, the top Italian soccer league that is seen exclusively on beIN SPORTS, also scored ratings wins over the weekend. On September 13th, the Inter vs. AC Milan matchup, otherwise known as the “Milan Derby,” on beIN SPORTS and beIN SPORTS en Español collectively out-delivered the MLS Orlando City SC vs. KC Sporting match on Fox Sports 1 and Fox Deportes. Coverage of the Inter vs. AC Milan match reached an average of 166,000 total viewers across both networks, while the Orlando City SC vs. KC Sporting match reached an average of 150,000 total viewers across the Fox Networks.
Serie A’s Milan Derby on beIN SPORTS en Español also averaged higher than Univision Deportes’ LIGA MX Unam vs. Veracruz match among Hispanic audiences between the ages of 18-49. The Serie A match on beIN SPORTS en Español reached an average of 61,000 viewers, while the Liga MX match reached an average of 60,000 viewers on Univision Deportes.
Source: The Nielsen Company; NPM & NPMH, L+SD, 06/29/2015 - 09/13/2015; P2+ (000) viewers average audience; La Liga Marquee number based on the average audience sum on beIN Sports and beIN Sports Espanol; EPL number based on the average audience sum on NBC Sports and NBC Universo. Sports program times: FOX Deportes MLS (7pm), beIN Sports Espanol Express Pregame (2:15p), Univision Deportes Liga MX (5:55pm), Univision Deportes Futbol Central (5:42p), beIN Sports Espanol La Liga BBVA (2:25p)
About beIN SPORTS USA
beIN SPORTS USA is the international sports network. Launched in 2012, beIN SPORTS is the fastest growing international sports network in the U.S. and is offered on 9 of the largest 10 cable/satellite TV providers in the U.S., as well as other systems across the country. beIN SPORTS offers viewers premium sports content and entertainment across multiple platforms including TV channels beIN SPORTS and beIN SPORTS en Español and live streaming on beIN SPORTS CONNECT. A cornerstone of beIN SPORTS is its unrivaled live soccer coverage, which includes live matches from La Liga, Serie A, Ligue 1 and CONMEBOL/CONCACAF World Cup Qualifiers, as well as news and in-depth analysis of all the top leagues from around the world. With beIN SPORTS CONNECT, authenticated subscribers can also enjoy all the exciting action from the two networks and stream live overflow matches offered in HD on your computer, tablet or smart phone. In addition to soccer, beIN SPORTS serves as a haven to fans of motorsports, tennis, rugby, volleyball and boxing, among others.