BILLERICA, Mass.--(BUSINESS WIRE)--NextWorth Solutions, a leader in online and in-store electronics trade-in programs including NextWorth.com, has experienced a 103 percent surge in quoted trade-in values over the past week, compared to the prior four-week benchmark. The increase in trade-in quotes is likely attributed to consumer excitement for the upcoming Apple iPhone launch anticipated in September, in addition to growing market awareness of electronics trade-in.
NextWorth has also seen a 65 percent increase in total trade-in quotes compared to the same time period last year. This year-over-year gain is atypical, since it points to increased interest in the anticipated iPhone “6S” version compared to last year’s announcement of the iPhone 6, which included a change in form factor.
“The recent influx of trade-in quotes leads us to believe this next Apple iPhone launch will be larger than a typical ‘S’-version iPhone announcement,” said NextWorth chief marketing officer, Jeff Trachsel. “Last year’s iPhone 6 announcement was the biggest yet, and we’re already experiencing a hefty increase in trade-in quotes compared to a year ago.”
Through a recent survey of more than 1,000 customers, NextWorth found that those planning to upgrade to Apple’s next iPhone model are most looking forward to the possibility of increased memory space, a faster processor and camera improvements. Surprisingly, a highly speculated new feature Force Touch was one of the least anticipated features. The survey also found that while 44 percent of respondents traded in when purchasing their current phone, 59 percent intend to trade in when purchasing their next phone.
Whether customers choose to sell electronics online or opt for instant gratification in-store with NextWorth’s retail partners such as Target, NextWorth stays ahead of market trends to offer the best possible value. NextWorth accepts trade-ins online and in-store across a range of consumer electronics categories including smartphones, tablets, e-readers, video games and laptops, and always offers free shipping and multiple payment methods. With NextWorth.com’s 30-Day PriceLock guarantee, customers can lock in trade-in prices starting today to ensure the best value when upgrading
To get a quote for your trade-in or learn more, visit www.NextWorth.com.
About NextWorth Solutions
NextWorth Solutions has defined, run and optimized trade-in programs for major retailers nationwide since 2006. The NextWorth Solutions team has more than 100 years of combined experience in the CE trade-in industry, and its unique combination of expertise, team and platform enables it to provide unparalleled trade-in support and experience to its partners, driving their key business objectives. Through the delivery of turnkey in-store and online trade-in platforms, NextWorth Solutions is fundamentally changing the way people buy, own and disown consumer electronics.