SARASOTA, Fla.--(BUSINESS WIRE)--Revcontent, the world’s fastest growing native advertising network with over 100 billion content recommendations a month, recently launched a new performance-based mobile technology, Revcontent Mobile Toaster. Revcontent Mobile Toaster is designed to optimize mobile performance and increase user engagement for partners.
Revcontent’s technology is always at the backbone of every new development. Revcontent’s innovations are based on customer and industry feedback, and solutions are designed to optimize revenue and performance for partners. Revcontent Mobile Toaster is the latest in mobile-specific optimization that creates a non-intrusive, seamless ad integration on partner sites.
Revcontent Mobile Toaster involves a user’s scrolling action by providing recommended content once a user scrolls up on a piece of content. This provides additional, relevant content to a user without interfering with his or her experience, which creates a win-win for users and publishers. Content is recommended based on internal social driven algorithms that generate content based on each individual user.
Richard Iwanik-Marques, Vice President of Marketing at Revcontent, said, “Revcontent Mobile Toaster will drive publisher’s performance up exponentially. By keeping the user experience clear and non-disruptive, readers will continue engaging on the site. It’s another step in our team’s dedication to serving our partner needs and providing cutting-edge technology to optimize every step of the content recommendation process.”
Dedicated to premium technology, over the last several months, Revcontent launched multiple tools that allows partners to scale their sites. From the hiring of industry pioneer, Rick Landsman, as Chief Technology Officer to launching Revcontent Widget Optimizer, the team at Revcontent is consistently ramping out new technology. Revcontent v2 was also launched in May 2015 as a highly intuitive user platform that allows partners real-time reporting and complete access and control over their ad campaigns. Revcontent Mobile Toaster is the next step in giving partners increased control over optimizing their sites.
With 900% growth in the last year, Revcontent is poised to be the largest content recommendation platform within the year. As one of the leading players in content recommendation, Revcontent is continually on the front lines of reimagining native advertising.