ALISO VIEJO, Calif.--(BUSINESS WIRE)--The sixteen participants have been announced for the second annual Battle for the Breasts hosted by Mauli Ola Foundation and presented by Ambry Genetics, a virtual surf video contest on Surfline.com. The world’s top female surfers will go head-to-head during October (Breast Cancer Awareness Month) to raise awareness and compete for genetic testing vouchers donated by Ambry Genetics on behalf of Mauli Ola Foundation to the qualifying cancer clinics.
“Early detection for breast cancer is the key to making this disease curable. Targeting women to appropriate screening, based on their personal or family history, or genetic testing results, is the most effective mechanism we have for preventing breast cancer and saving lives,” said Charles Dunlop, CEO of Ambry Genetics.
The surfers in the event will represent sixteen randomly selected cancer centers/clinic foundations for the chance to win up to $125,000 worth of hereditary breast cancer testing vouchers. The top 4 surfer/clinic pairings will win genetic testing vouchers for the foundation they are chosen to represent. The remaining twelve surfer/clinics will also receive a voucher for a comprehensive BRCA1/2 analysis for participating in the contest. Ambry Genetics plans to donate all vouchers for testing to these foundations on behalf of the surfer’s overall performance.
“We’re super excited to bring back the second installment of this powerful charity surf event,” said Mike Cianciulli, Event Producer. “Not only do we get to highlight some of the best women’s surfing in the world, but also raise awareness while supporting such a great cause.”
Last year’s winner, Bethany Hamilton, recently welcomed a baby boy and will not be competing this year, but is in full support of this year’s cast of competitors. The full list of athletes in the running are: Tatiana Weston-Webb, Carissa Moore, Courtney Conlogue, Alana Blanchard, Coco Ho, Sage Erickson, Laura Enever, Silvana Lima, Lakey Peterson, Bianca Buitendag, Nikki Van Dijk, Dimity Stoyle, Alessa Quizon, Johanne Defay, Pauline Ado and Mahina Maeda.
“The Battle is real,” said Hans Hagen, Mauli Ola Foundation Executive Director. “The key to surviving breast cancer is early detection. By pairing the top sixteen professional women surfers with these cancer foundations and clinics, our goals are to educate a younger audience, provide aid to those who don’t have access to genetic testing and simultaneously elevate the sport.”
The bracket-style online video competition will see the playing field narrow throughout Breast Cancer Awareness Month in October. Check Surfline.com throughout the month to vote on each round and follow the surfers to victory.
Watch the 2015 Battle for the Breasts trailer: https://www.youtube.com/watch?v=yLOZQrqzSvE
Relive Bethany’s winning performance: https://www.youtube.com/watch?v=8XPvJxp5cQY - t=61
About Mauli Ola Foundation:
Mauli Ola Foundation (MOF) is a 501 (c) 3 nonprofit organization dedicated to providing hope and confidence to individuals living with genetic diseases. Harnessing the healing powers of the ocean, MOF introduces surfing and ocean-based activities as natural therapies. MOF is honored to hare the knowledge of the ocean, family values and community. For more information, visit: www.mauliola.org.
About Ambry Genetics:
Ambry Genetics is a College of American Pathologists (CAP)-accredited and Clinical Laboratory Improvement Amendments (CLIA)-certified commercial clinical laboratory with headquarters in Orange County, California. Since its founding in 1999, it has become a leader in providing genetic services focused on clinical diagnostics and genomic services, particularly in sequencing and array services. Ambry has established a reputation for unparalleled service and for over a decade has been at the forefront of applying new technologies to the clinical molecular diagnostics market and to the advancement of disease research. To learn more about testing and services available through Ambry, please visit www.ambrygen.com
About Surfline/Wavetrak Inc:
Surfline/Wavetrak, Inc. specializes in providing live and predicted ocean weather information, editorial content, and consulting services to consumers, businesses and government agencies worldwide. Headquartered in Huntington Beach, California, Surfline/Wavetrak Inc. is focused on enabling its customers to pursue peak surfing, marine, and fishing experiences through the Surfline.com, Buoyweather.com, and FishTrack.com brands on web and mobile platforms. The company offers paid premium subscription services on both web and mobile platforms. In addition to paid subscriptions, the company also offers advertising and provides a range of marketing services designed to reach and connect with users of Surfline, Buoyweather, and FishTrack. For more information on Surfline, please visit http://www.surfline.com