GameStop Ireland Launches Zing Pop Culture in Dublin Flagship Store

First 40 customers in-store to receive €25 voucher to use as they like!

DUBLIN--()--GameStop Ireland is launching Zing Pop Culture, the kings of cool that lead the way in offering every type of pop culture “loot” imaginable, from kid classics like Pokemon and Disney toys, to hard-core collectibles from Marvel, Star Wars and more.

GameStop Ireland has introduced the Zing Pop Culture range of products into its 50 stores across the country, as well as launching a dedicated store within GameStop’s flagship store on Dublin’s Henry Street.

Zing Pop Culture, Henry Street, will officially open at 11:00 a.m. on Saturday 8th August and the first 40 customers in-store will receive a €25 voucher to spend towards whatever “loot” they like. Superhero celebrities will be on hand to entertain the crowd and customers will enjoy ‘Big Kid Canapés’ and juice boxes, while radio station Spin 103.8 spins some tunes from the greatest pop culture movies ever made.

Located on the first floor of GameStop Henry Street, the store will offer the full range from Zing Pop Culture, including new “loot” available for Christmas, like the much-anticipated Star Wars Battlefront game and Disney Pixar Inside Out toys and collectibles.

Managing Director of GameStop Northern Europe Niall Lawlor said: “GameStop leads the way in global video game retailing. Now, we’re excited to launch a new brand that shares our passion for retail innovation and leads the way for pop culture toys and merchandise. Together, we’re bringing the best of gaming and pop culture loot together under one roof for customers across Ireland.”

For further information about GameStop Ireland, please visit www.gamestop.ie.

About GameStop

GameStop Corp. (NYSE: GME), a Fortune 500 and S&P 500 company headquartered in Grapevine, Texas, is a global, multichannel video game, consumer electronics and wireless services retailer. GameStop operates more than 6,600 stores across 14 countries. The company’s consumer product network also includes www.gamestop.com; www.Kongregate.com, a leading browser-based game site; and Game Informer® magazine, the world’s leading print and digital video game publication. In addition, our Technology Brands segment includes our Simply Mac and Spring Mobile businesses. Simply Mac, www.simplymac.com, operates 71 stores, selling the full line of Apple products, including laptops, tablets, and smartphones and offering Apple certified warranty and repair services. Spring Mobile, http://springmobile.com, sells post-paid AT&T services and wireless products through its 410 AT&T branded stores and offers pre-paid wireless services, devices and related accessories through its 68 Cricket branded stores in select markets throughout the United States.

General information about GameStop Corp. can be obtained at the company's corporate website. Follow GameStop on Twitter @ www.twitter.com/GameStop and find GameStop on Facebook @ www.facebook.com/GameStop.

Contacts

Ellen Ryan
Yellow Machine
T: +353 1 5471778
M: +353 86 179 9204
ellenryan@yellowmachine.ie

Release Summary

GameStop Ireland is launching Zing Pop Culture, toys and collectibles from the classic to today's most popular pop culture phenomenon.

Contacts

Ellen Ryan
Yellow Machine
T: +353 1 5471778
M: +353 86 179 9204
ellenryan@yellowmachine.ie