NEW YORK--(BUSINESS WIRE)--Loehmann's, the well-known off-price retailer, is pleased to announce that Jeffrey Cripe is joining the Loehmann's Advisory Board, as the company builds its online marketplace, Loehmanns.com. Mr. Cripe, who manages Ecommerce Partnerships and Business Development at Christie's, has experience in ecommerce, branding, audience development, and strategic partnerships. The Loehmann's Advisory Board will work with the management team during its relaunch as an online retailer. Mr. Cripe joins Tony D'Annibale on the Advisory Board.
Mr. Cripe joined Christie's in February 2013 to help launch its ecommerce business, led by former founding members of Gilt Group. Since then, Christie’s ecommerce has become a global leader in the online sales of high-value fine art, design, and luxury goods. Prior to Christie’s, Mr. Cripe worked at Birchbox. Founded in 2010, Birchbox pioneered the ecommerce subscription business model, recognizing an opportunity to deliver deluxe beauty and grooming samples monthly to men and women.
Mr. Cripe is a graduate of Yale University where he studied Humanities with a focus on American Literature. He was raised in Los Angeles, but lives in New York City.
“For nearly a century Loehmann’s has been an industry leader in off-price fashion, building relationships with customers that often spanned multiple generations. I look forward to working with management and the advisory team to unlock value by capitalizing on Loehmann's exceptional brand, legacy, and leadership,” said Mr. Cripe.
"Jeffrey's experience in ecommerce and developing brand identities online will be extremely helpful to our team. His understanding of the online potential fits with our passion for building upon the Loehmann's heritage," stated Andrew L. Sole, Managing Member of Esopus Creek Advisors, which owns the Loehmann's name.
Founded in 1921 by Frieda Loehmann, the company expanded under her son's leadership before going public in the 1960s. The brand's ownership changed hands multiple times, but Loehmann's customers stayed loyal. The last of the brick-and-mortar stores were closed after its bankruptcy in 2013, but under new ownership, the brand is being expanded online.