SEATTLE--(BUSINESS WIRE)--Highspot, an advanced sales enablement platform that provides intelligent content management specifically for marketing and sales, today announced a partnership with Box during a keynote presentation at Box’s developer conference, Box Dev. Highspot’s integration with Box leverages the powerful analytics and content optimization capabilities of Highspot with Box’s robust enterprise platform to offer sales and marketing teams a seamless content management solution to increase sales effectiveness.
Highspot uses real-time analytics to connect sales and marketing teams to the most relevant content and track customer engagement. The Box integration enables Highspot users to easily import and manage content from within Box, automatically update files versioned in Box, and use Box’s View API to display full previews, thumbnails, and rich visualizations from a wide variety of content types. Additionally, Highspot supports SSO so customers can use Box’s content collaboration platform with Highspot’s sales enablement platform seamlessly with a single sign-on.
"At Box, we're focused on powering a thriving ecosystem of developers to build products that transform the enterprise," said Chris Yeh, senior vice president of Product and Platform at Box. "We’re thrilled to welcome new partners to the Box ecosystem and introduce new tools that make it incredibly easy to integrate on the Box platform and extend the value of our service to companies around the world.”
“Sales Enablement is all about making it easier for marketing and sales to create, manage, find and deliver the right content to the customer. This integration provides a streamlined solution from content management to delivery, making it easy for our Enterprise customers to make the most of their content in Box,” said Oliver Sharp, founder and VP of Product at Highspot. “This partnership will provide our customers the ability to use Highspot and Box together to optimize the effectiveness of marketing’s content efforts and drive more sales.”
The intelligent insights provided by Highspot’s proprietary technology is empowering companies to make more informed decisions across both sales and marketing. Highspot’s current customers include Booking.com, Concur, Parallels and Payscale.
About Highspot, Inc.
Highspot, a cloud-based intelligent Sales Enablement platform, improves the way companies engage with customers. Using Highspot, sales teams are connected to the most relevant content for each selling situation, have flexible ways to present content to customers, and gain real-time visibility into whether customers find supplied content engaging. Advanced analytics lets marketing and sales teams understand how content is performing across the sales cycle and provides actionable insights to optimize pitches and content strategy. By closing the loop across marketing, sales, and customers, Highspot uniquely delivers insights that help companies engage customers more effectively, driving increased revenue and customer satisfaction. For more information, visit www.highspot.com.