ORCHARD PARK, N.Y.--(BUSINESS WIRE)--The Mentholatum Company, manufacturer of OXY® Acne Medication, is committed to helping teenagers treat their acne during this spring’s prom season. To raise awareness for this initiative, the company launched the OXY® Dream Prom campaign.
“Acne is difficult to deal with everyday, but becomes even more of a concern around prom time,” says Erick Estrada, Mentholatum Director of Marketing for Acne Skincare. “We want to make sure students know that there are effective and affordable products available to get clear skin, and also give them a chance to make Prom a BIG day.”
This brand’s unique promotion provides teenagers the opportunity to win Dream Prom prizes inclusive but not limited to one of hundreds of prizes from companies such as PromGirl.com, Tuxedo Junction, shutterfly, Nikon and gift cards which can be redeemed for hairstyling, limo rental, and more.
“What is truly unique about this promotion is that we asked teenagers to submit and vote on their favorite promposals, using their smartphones and uploading the videos onto www.oxydreamprom.com,” says Jean Legros, VP Sales and Marketing at the Mentholatum Company. “The creativity and reactions captured in these video segments are fantastic.” Official promotion rules show that you can also participate via entering codes found on OXY® Dream Prom specially marked packages until May 15th. No purchase necessary. The grand prize entry will receive a dream prom prize worth more than $2,000.
About 40 to 50 million Americans have acne at any one time and most people who have acne are teenagers, although it can occur at any age (source: American Academy of Dermatology). Three main causes need to be attacked in order to properly treat acne: clogged pores, excessive oil, and acne-causing bacteria.
In order to help students maximize their day for Prom, and not think about acne, the brand is recommending regular use of OXY® Acne Medication. “Some skin care products do not have the active ingredients necessary for treating or preventing acne. If you’ve got acne, you need to use real medicine,” explains Estrada. OXY® Acne Medication is designed to treat frequent and persistent acne. The Maximum Action Rapid Treatment Face Wash and Rapid Spot Treatment contain Benzoyl Peroxide—the #1 dermatologist recommended ingredient for acne skincare. And the Treatment Pads, which contain Salicylic Acid make it easy for teens to cleanse their skin quickly, removing dirt and oil at home or on the go to clear acne. OXY® Acne Medication works on even the most stubborn acne.
About The Mentholatum Company
Founded in 1889 and acquired by Rohto Pharmaceutical Company Ltd. in 1988, The Mentholatum Company is a global health and wellness company dedicated to providing effective solutions to consumers’ personal needs. Mentholatum manufactures OXY® Acne Medication, Softlips® Lip Balm, Rohto Cooling Eye Drops, and other Over-the-Counter pharmaceuticals. Its U.S. headquarters is located in Orchard Park, N.Y. For more information, visit www.oxyskincare.com, or connect with OXY® on Facebook, Twitter, or Instagram.
