Research and Markets: Mobile User Acquisition: How the Most Successful Developers Get Better Users for Less Money

DUBLIN--()--Research and Markets (http://www.researchandmarkets.com/research/rqchdv/mobile_user) has announced the addition of the "Mobile User Acquisition: How the Most Successful Developers Get Better Users for Less Money" report to their offering.

Mobile user acquisition is booming almost as much as the entire mobile universe.

It's not only a bit of Wild Wild West, with over a third of developers reporting that they have been cheated in user acquisition campaigns.

But there are also three main challenges when developers attempt to market their apps to users:

- The vast number of vendors that claim to help with user acquisition

- The almost equally vast number of different user acquisition strategies

- The challenge of knowing which companies and which methods work best

This report identifies the following:

- Leaderboards: Developers' favorite user acquisition companies and strategies

- Best practices: The user acquisition methods that work best

- Hidden gems: The least-known user acquisition methods that the most successful developers use to get users with higher life-time value

- Winners: The leading user acquisition companies that are associated with successful apps and successful developers

- Wisdom: The clearest differences between what the most successful developers do and what the least successful developers do

Key Topics Covered:

1. Executive Summary

2. Introduction

3. Market Overview

4. What Successful Developers Do Differently

- Don't Buy Cheap Users The Expensive Way

- Yes, You Need To Be On Both Android And iOS

- Facebook's Obvious, But YouTube Can Work Too

- Buying Users: Not Too Much, Not Too Little

- Trying Too Hard With Too Many Apps

- King And Queen: Facebook And Google

- The 5 Hidden Horsemen Of User Acquisition

- Go Big, Get Little, Go Small, Get A Lot

- Who Gets Cheated, And Why

- Twitter (Mostly) Sucks, Ray

- Most Successful User Acquisition Methods And Companies

- User Acquisition Companies With The Most Prolific Developers

- Get Out Of The Box And Win

5. Raw Data

- User Acquisition Channels

- User Acquisition Companies Ranked By Developer Use

- User Acquisition Methods Preferred Advertising Methods User Acquisition Fraud

- Top User Acquisition Companies Ranked

- Most Common User Acquisition Methods Ranked By Quality

- Most Effective Social Media Channels For User Acquisition

- Average Cost Of User Acquisition

- Average Customer Life-Time Value

- Number Of Apps Published

- Number Of Monthly Users

- Primary Platforms

For more information visit http://www.researchandmarkets.com/research/rqchdv/mobile_user.

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Handsets and Mobile Devices

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Handsets and Mobile Devices