DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/wtx2hz/software_and) has announced the addition of the "Software and Cloud Reshape the Video Transcoding Market" report to their offering.
There has been a significant shift in the M&E space that was once very much hardware-centric, and where even software has only recently gained widespread market trust. While cloud-based transcoding has traditionally been the domain of smaller start-ups and focused on lower value media such as user generated content, the past two years have seen a surge of professional-grade, high-reliability applications. This has been driven by operator need to cope with exploding content volumes and growing QoE expectations on the one hand, and vendor ability to deliver falling costs coupled with improved automation and reliability on the other.
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