DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/h27rb2/global_mobile) has announced the addition of the "Global Mobile Payment Market - Analysis and Applications 2014 - 2020" report to their offering.
Mobile payments refer to payment services operated under financial regulation and performed from or via a mobile device. Instead using cash, cheque, or credit cards, a consumer for a financial transaction, can use a mobile phone to pay for a wide range of services and digital or hard goods or to transfer money. The key components of this market involve first and foremost, the banks. Their increased role in advancing technological accessibility of customers is evident in the form of mobile banking. Telecom companies are another prominent component of this market. Telecom companies provide mobile payment services in collaboration with banks and payment companies. Mobile payment platform providers are driving the innovations in this field. Regulatory bodies make the third component and are crucial to face the oversight challenges in protecting consumers and the payment system.
There are numerous market drivers involved like the rigidity of banks and other inefficiencies in their services, exponential growth of mobile phone users in the world, increasing share of smartphones in the mobile phone market, micropayments, transfers involving more than one currency, growth of e-commerce and its cost effectiveness, etc. Loyalty programs and coupons/ discounts are big motivators which are usually accessed where mobile payments are concerned.
Financial institutions and payment companies are in the early days of being able to connect with consumers across all parts of their financial life. Technological advancements such as faster internet speeds, increased computing powers and the worldwide spread of smartphones have allowed more aspects of financial services to go mobile. The increased sophistication and fast consumer uptake of mobile banking apps aid the possibility of mobile payments becoming a mainstream payment option.
This report profiles the major mobile payment platforms, namely Paypal, Google pay, Apple pay, M-Pesa, Airtel Money, Square, IZettle, Alipay, GCash, WyWallet, MCash, Klarna and Boku, and focuses on the current market trends from 2014 and forecasts market growth and trends stretching up to 2020. This report will be focusing on the components, market structure, drivers of growth and key areas of potential where mobile payments are concerned, highlighting the various challenges, while analyzing the trends of a wide geographical region. The report touches on the various technologies and the analyzes their success and failure. It is a must have document for any player interested in the aggressively growing mobile payment market.
Key Topics Covered:
1. Executive Summary
2. What are Mobile payments?
3. Key Components of Market:
4. Market Driver:
5. Challenges in the Market
6. Key Motivator in the Market
7. Application analysis of Market
8. Strategic Analysis of Market Worldwide ($ million), 2013 to 2019
9. Vendor Profiles
For more information visit http://www.researchandmarkets.com/research/h27rb2/global_mobile