CHICAGO--(BUSINESS WIRE)--General Growth Properties, Inc. (NYSE: GGP) today unveiled Adventure to Santa, a DreamWorks DreamPlace first-of-its-kind holiday experience that starts with Shrek, ends with Santa and seamlessly blends storytelling with cutting-edge technology. The 2,000-square-foot, interactive cottage debuts at five GGP locations across the country, adding even more magic to the mall holiday experience.
“Some of our fondest holiday memories include meeting Santa to share our wish lists,” said Scott Morey, executive vice president, GGP. “Our partners at DreamWorks Animation bring an entirely new kind of magic to that experience. Their expertise, coupled with GGP’s commitment to continue to elevate the mall shopping experience truly makes this a must-see attraction at our malls.”
Adventure to Santa takes families on an eye-popping 15 minute journey to the North Pole with Shrek and friends. Upon arrival, guests will have their specially provided passports processed at the North Pole Customs Shop by one of Santa’s elves. They’ll then be personally guided through the cottage, enjoying fun, interactive activities, such as designing their own sleigh and taking a motion-based, virtual sleigh ride. Once families complete the activities in each room, Adventure to Santa culminates in a special moment where children and their families enjoy a private visit with Santa.
The attraction is free and guests will have the opportunity to purchase a special keepsake photo after their journey. Visit www.AdventureToSanta.com to find the nearest GGP mall and schedule an appointment, or download the DreamPlace app from the Apple App Store and/or Google Play, eliminating the need to wait in line before embarking on this unforgettable adventure.
Glendale Galleria (Los Angeles) will be the first GGP mall to open the experience on Thursday, November 6. The mall will welcome Khloe Kardashian, star of “Keeping Up with the Kardashians,” as the first celebrity guest to tour the house during a private event to celebrate the opening.
Other locations include:
- GGP: Fashion Show – Las Vegas, NV; North Point Mall – Alpharetta (Atlanta), GA ; Oakbrook Center – Oak Brook (Chicago), IL; The Parks at Arlington – Arlington (Dallas/Fort Worth), TX
- Forest City Enterprises: Victoria Gardens – Rancho Cucamonga, CA; Westchester's Ridge Hill – Yonkers, NY
- PREIT: Cherry Hill Mall – Cherry Hill, NJ
Santa’s new home also is being securely protected by ADT, a sponsor of GGP’s Adventure to Santa experience and leading provider of home security and automation solutions. In today’s connected world, even Santa can use a hand, so ADT has outfitted his North Pole abode with the latest ADT Pulse smart home technology to ensure Mrs. Claus and the elves are safe and sound throughout the holiday season and beyond.
Adventure to Santa will operate daily through December 24. Visit www.AdventureToSanta.com for GGP mall dates and hours of operation.
General Growth Properties, Inc. is an S&P 500 company focused exclusively on owning, managing, leasing, and redeveloping high quality retail properties throughout the United States. GGP is headquartered in Chicago, Illinois, and publicly traded on the NYSE under the symbol GGP.