Revionics’ Customer DIXY Group to Speak at EHI Technology Days 2014

DIXY will demonstrate how retailers can create shopper and shareholder value through proven price optimization software

EHI Technology Days 2014

AUSTIN, Texas & COLOGNE, Germany--()--Revionics, Inc., a leading global provider of End-to-End Merchandise Optimization solutions, announced today that its customer DIXY Group (RTS, MICEX: DIXY), one of Russia’s largest national retail operators in the food retail market, will be presenting on price optimization at the EHI Technology Days 2014, which will be held at the Congress Center North, Koelnmesse, located in Cologne, Germany, 4-5 November, 2014. Retailers interested in learning more can also visit Revionics at stand #37 in the Exhibition Hall.

The session details:


    Wednesday, 5 November 10:15 a.m. Central European Time (CET)


Yuri Mordvin, Director of Pricing, DIXY (RU)

Creating shopper and shareholder value through price optimization

DIXY is one of the leading Russian retailers of foods and everyday products with over 1,800 stores across 5 banners. In this session they will share their experiences with price optimization and the benefits of taking a data-driven, shopper-centric approach to pricing strategies and tactics. Key benefits to be discussed include:

  • Implement a disciplined data-driven approach to pricing
  • Achieve optimal competitive advantage for each retail store by ensuring merchandise is at the right price
  • Predict and drive shopper demand and behavior to improve financial performance
  • Increase merchant efficiencies and provide a consistent price image and customer experience through automation

For more information about this event, or to register, please visit:

About Revionics, Inc.

Revionics delivers proven End-to-End Merchandise Optimization solutions, enabling retailers of all sizes to execute a fact-based omnichannel merchandising strategy utilizing the most comprehensive set of shopper demand signals to enhance financial performance with improved customer satisfaction. Revionics’ solutions leverage advanced predictive analytics and demand-based science to ensure retailers have the right product, price, promotion, placement and space allocation for optimal results across all touch points in the omnichannel shopping episode – online, in-store, social and mobile. Offered on a scalable, high performance SaaS platform, these solutions deliver insights and recommendations at speed, scale and frequency, while providing speed-to-ROI. Over 37,000 global retail locations representing $150+B in annual revenue across grocery, drug, building materials, convenience, general merchandise, discount, sporting goods stores and eCommerce sites optimize with Revionics’ solutions. Revionics has been recognized as a Deloitte Technology Fast 500™, Red Herring Top 100 Global, Red Herring Top 100 Americas and JMP Securities’ Hot 100 Software Company. For more information, please visit


OJSC DIXY Group is one of Russia’s leading retailers of foods and everyday products. The first DIXY store was opened in Moscow in 1999, and after that the Company has been experiencing the period of the intensive organic development, followed by the major acquisition of Victoria Group in June 2011. As of July 31, 2014, the Company operated 1,965 stores, including 1,845 DIXY neighborhood stores, 88 Victoria stores, 1 CASH store, and 31 compact hypermarkets MegaMart and MiniMart. The Company operates in Central, Northwest and Urals federal districts of Russia, and in Kaliningrad region. The Company is the third largest national food retailer by revenue, selling area, and number of stores. The authoritative Russian rating agency Expert rates DIXY Group as one of the Top-100 largest Russian companies.


Revionics, Inc.
Karen Dutch, +1 916-865-5394 (USA)
Senior Vice President of Marketing

Release Summary

Revionics’ customer DIXY Group to speak at EHI Technology Days 2014 on how they are tapping into big data with price optimization to create shopper & shareholder value.


Revionics, Inc.
Karen Dutch, +1 916-865-5394 (USA)
Senior Vice President of Marketing