DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/s7w2wm/india_b2c) has announced the addition of the "India B2C E-Commerce Market 2014" report to their offering.
Although India had the smallest B2C E-Commerce market size and spending per online shopper of the BRIC countries last year, the country is a leader in Internet connectivity growth, particularly through mobile devices. Mobile shopper penetration in India tops many other countries, ranking third among emerging markets and fourth among Asia-Pacific countries. Some online merchants report double-digit mobile traffic shares. Over 90% of several hundred million Internet subscriptions registered by the end of 2013 were mobile.
Even with new connections through mobile, Internet user penetration on the 1.2 billion population in India remained below 20% in 2013, though tripling the 2009 rate. With continued high growth, the number of internet users in India could reach several hundred million in the next 3 years, and the number of online shoppers is forecasted to double in that time. Because of this increase in Internet penetration B2C E-Commerce sales in India have shown double-digit growth rates in recent years, placing the country fourth world-wide in sales growth. Continued growth at above 50% average annual rate is forecasted for the next several years.
Payment and delivery systems are a challenge for online retail in India. The share of Cash on Delivery on B2C E-Commerce payments in India is forecasted to decrease but remain dominant, while third-party wallets are expected to show the fastest growth. B2C E-Commerce delivery in India is challenged by poor logistics infrastructure. However, large online merchants managed to launch same day delivery to the cities in 2013.
Key Topics Covered:
1. Management Summary
2. Overview and International Comparisons
6. Users / Shoppers
8. Payment & Delivery
- Amazon India
For more information visit http://www.researchandmarkets.com/research/s7w2wm/india_b2c