VANCOUVER, British Columbia--(BUSINESS WIRE)--SoMedia Networks (TSX-V:VID), the pioneer of cloud-based scalable video production solutions, today announced the launch of the Scalable Video application for ExactTarget Marketing Cloud HubExchange, bringing marketers a new solution to power video production, marketing and analytics services within the Salesforce ExactTarget Marketing Cloud.
Available in the HubExchange Marketplace, the Scalable Video for ExactTarget app provides ExactTarget customers with access to integrated high volume video production, deployment and analytics capabilities directly within their email campaign development environment.
"Scalable video is a new and disruptive concept in video production," said George Fleming, CEO of SoMedia Networks. "We've transformed video production into a process driven business solution available anywhere, on demand, in unlimited volume, at the lowest price points for thousands of internet marketers across North America. The Scalable Video for ExactTarget app now provides email marketers with the ability to access high quality, high volume video production simply and effectively.”
The SoMedia Scalable Video app for ExactTarget Marketing Cloud enables Marketers to easily order the production of video content, integrate existing video libraries and embed video assets in any email or marketing campaign. Through the pairing of SoMedia’s detailed video performance and viewing behavior metrics with ExactTarget information, marketers can effectively measure customer engagement enabling a personalized and timely follow up.
"We are excited to welcome SoMedia’s Scalable Video for ExactTarget app to ExactTarget Marketing Cloud HubExchange,” said Ian Murdock, vice president of platform and developer community, Salesforce ExactTarget Marketing Cloud. “Together with companies like SoMedia Networks, Salesforce ExactTarget Marketing Cloud is transforming digital marketing, providing marketers around the world with a powerful platform and ecosystem of integrated applications to create customer experiences that build loyalty and drive results.”
To learn more visit the Scalable Video App for Salesforce on HubExchange.
HubExchange is ExactTarget Marketing Cloud’s app marketplace that enables technology providers to build and deliver integrated applications within ExactTarget Marketing Cloud. Much like a consumer purchases and downloads apps on a smartphone, HubExchange enables marketers to access and install ExactTarget Marketing Cloud and third-party developed digital marketing apps, making it easy to integrate new features or marketing solutions to power marketing campaigns from within ExactTarget Marketing Cloud.
About SoMedia Networks
SoMedia Networks, the creator of Scalable Video, has reengineered how businesses access video content creation and production. The cloud-based SoMedia Platform allows businesses to easily order the production of custom video content at scale and volume, anywhere, on demand, with rapid turnaround, and at a fraction of current costs.
SoMedia provides Scalable Video as an integrated solution together with advanced video players, analytics and campaign management tools to corporate partners, as a resale solution through thousands of web marketing firms and directly to digital agencies and millions of SMBs across North America. To learn more visit: www.somedia.net.
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