Research and Markets: Germany Digital Advertising Spend Outlook 2018 Featuring Google, Microsoft, Yahoo, WEB.DE, Facebook, YouTube & Twitter

DUBLIN--()--Research and Markets (http://www.researchandmarkets.com/research/szlb36/databook_q2_2014) has announced the addition of the "Databook Q2 2014: Digital Advertising Spend in Germany" report to their offering.

Online advertising spend in Germany stood at US$10.7 billion by end of 2013, accounting for 21.7% of total advertising. During 2009-2013, online advertising in the country has increased at a CAGR of 14.0%. This growth is expected to continue in 2014 with brands expected to spend US$11.7 billion, representing an increase of 9.8% over 2013. Over the forecast period (2014-2018), Socintel360 expects online advertising spend to grow at a CAGR of 7.4% to reach US$15.6 billion in 2018, accounting for 29.9% of the total advertising spend.

This report provides:

  • Data covering future of online advertising spend and its share in total advertising.
  • Data covering future of online mobile advertising spend and its share in online advertising.
  • Online advertising spend for a period of 10 years, from 2009 to 2018.
  • Detailed data centric trend analysis of business environment, infrastructure, technology and consumer trends driving the growth of online advertising spend.

Key Topics Covered:

1 About this Report

2 Online Advertising Spend Market Share Analysis

3 Analysis of Macroeconomic, Business, and Consumer Drivers

4 Germany Online Advertising Spend by Marketing Objective

5 Germany Online Advertising Spend by Channels

6 Germany Online Advertising Spend by Industry

7 Germany Online Advertising Spend by Format

8 Germany Social Gaming Advertising Spend

9 Market Share Analysis by Online Sites

For more information visit http://www.researchandmarkets.com/research/szlb36/databook_q2_2014

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Social Media

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Social Media