Global Health and Wellness Sales to Reach US$774 Billion in 2014

LONDON--()--Global market research company Euromonitor International released today new data on the health and wellness industry, which has grown by 6.75% in current value terms reaching US$774 billion in 2014.

“Healthy food and beverages are once again outperforming their non-health and wellness counterparts,” said Ewa Hudson, Global Head of Health and Wellness Research at Euromonitor International. “Healthy soft drinks will account for half of global soft drink retail sales in 2014 and over the next five years, healthy packaged food will account for a third of total packaged food retail sales.”

Key findings from the new research:

  • Milk formula is the world’s fastest growing health and wellness category, growing by US$4.3 billion in 2014
  • Gluten free bakery products are the third fastest growing health and wellness category with sales up by 16% in 2014
  • Naturally healthy ready-to-drink tea will grow by US$14.5 billion, which is nearly US$2 billion more than energy drinks between 2014-2019

“Driving the growth in health and wellness are emerging markets, adding 87% of absolute growth between 2009-2014. Despite this, developed markets still account for 60% of total global health and wellness retail sales. These markets should not be overlooked and instead should be considered an innovation hotspot promoting a more personalized approach to nutrition, with a focus on areas such as brain and vision health or food intolerance,” concluded Hudson.

To learn more about Euromonitor International’s global health and wellness data, please visit: http://www.euromonitor.com/health-and-wellness

About Euromonitor International

Euromonitor International is the world’s leading provider for global business intelligence and strategic market analysis. We have more than 40 years of experience publishing international market reports, business reference books and online databases on consumer markets.

We deliver market research solutions to support strategic planning for today’s increasingly international business environment. Our research offers in-depth market analysis on consumer goods and services industries worldwide, as well as economic, demographic and socio-economic data and insight on countries and consumers.

Euromonitor International is headquartered in London, with regional offices in Chicago, Singapore, Shanghai, Vilnius, Santiago, Dubai, Cape Town, Tokyo, Sydney and Bangalore, and has a network of over 800 analysts worldwide.

Contacts

Euromonitor International
Jennifer Bartley
Communications Executive
Tel: +44 (0) 20 7251 8024 EXT 1146
jennifer.bartley@euromonitor.com

Release Summary

Global market research company Euromonitor International released today new data on the health and wellness industry, which has grown by 6.75% in current value terms reaching US$774 billion in 2014.

Contacts

Euromonitor International
Jennifer Bartley
Communications Executive
Tel: +44 (0) 20 7251 8024 EXT 1146
jennifer.bartley@euromonitor.com