WESTBOROUGH, Mass.--(BUSINESS WIRE)--AnchorOps, the leading electronic payments provider for media agencies, and Mediaocean, the leading software provider for the global advertising community, today announced the first electronic payment solution to help large agencies streamline the billing and paying process. The integrated offering will enable Mediaocean’s Prisma and Spectra users to leverage the benefits of AnchorOps ePay directly within the platforms, while adhering to established processes and controls already in place by agency financial users.
By combining AnchorOps access to card accepting merchants within the MasterCard® network, its TROVE media payment database, and the PortalPay portal payment engine with Mediaocean’s well-established software and rigorous protocols, larger agencies will now be able to manage electronic payments using a workflow that builds upon existing check-based payment systems.
The integration into Prisma, Mediaocean’s digital advertising platform, and Spectra, Mediaocean’s linear media advertising management platform, will provide agencies with the essential capabilities of grouping of payments, authorizations and payment timing. This also includes automated transfer of authorized payments to AnchorOps ePay for processing and the automated importing of reconciliation data, so agencies can view up-to-date payment status.
“We are excited to name AnchorOps as our Preferred Electronic Payment Provider and expand the offerings in Mediaocean’s Connect Program,” said Fraser Woollard, VP Business Development, Mediaocean. “We are committed to making the billing and payment process efficient for the digital world, so that agencies can focus on creating and delivering outstanding campaigns.”
David Frogel, AnchorOps President said: “The complexity of media buying and finance has always required specialized solutions like Mediaocean, which is why there are few generic software solutions adopted by large agencies.” Frogel added, “Partnering with Mediaocean is ideal since no company understands agency process better, so together we can deliver a scalable, secure solution that maximizes the percentage of electronic payments an agency can send through the network, which is beneficial to both agencies and vendors.
The integrated offering is available today.
AnchorOps is exclusively dedicated to providing financial solutions for media buying and advertising agencies. The Company’s solutions drive process efficiencies, increase revenue, reduce financial risk, and allow employees to focus on customers instead of tactical execution. AnchorOps software platform, OpsPulse, includes modules for electronic payment dashboards, media reconciliation and RFP management. For more information visit http://www.AnchorOps.com.
Mediaocean is the leading software platform provider for the marketing world. Its open traditional and digital media platforms empower businesses and professionals across the global marketing ecosystem with intelligent automation, efficiency, and flexibility in their workflow – from planning and buying, to analyzing and optimizing, to invoicing and payments. With over 80,000 advertising professionals conducting 7 million transactions daily across all media channels and managing £60 billion annually through its platforms, Mediaocean drives the marketing universe forward. Mediaocean is headquartered in New York with six offices worldwide. Learn more at www.Mediaocean.com, or connect with Mediaocean on LinkedIn, Facebook or Twitter.