LIMERICK, Ireland--(BUSINESS WIRE)--Tango Telecom, (www.tangotelecom.com), the leading provider of Data Experience Monetisation Solutions, announces another major upgrade and expansion deal with Robi Axiata to further increase the operator’s capacity to handle the significant uptake for mobile data services by its rapidly growing subscriber base.
This is the second expansion order received from the leading APAC operator since Tango Telecom’s Policy Control solution went live in November 2013. The solution enables Robi Axiata to rapidly create and launch highly innovative mobile data plans and promotions such as tiered service level packages, zero-rating, social media usage, volume and time-based quotas, pay-per-use packages such as Bandwidth on Demand. The operator’s marketing team can now create and implement all mobile data plans and promotions inhouse, revising existing plans and launching new plans daily in response to market demands. This reduces the time to market of new plans and promotions from months to hours.
“The flexibility and service velocity offered by Tango Telecom’s Policy Controller has allowed us to launch in excess of 400 data plans in response to our subscribers’ increasing appetite for data services. We have increased our data revenues and our average data usage per subscriber. We are also seeing an impressive uptake on new data plans and promotions because we can now offer the most innovative subscriber-centric data services on the market. Tango Telecom’s Policy Controller has given us an important and considerable competitive advantage and we are continuing to see momentous growth in mobile data usage and revenues,” explains Mr. A.K.M. Morshed, Chief Technology Officer, Robi Axiata. “Robi chose Tango Telecom because they provide us with unmatched functionality and scalability. Their strong commitment to customer service and their fast response time continues to impress us and exceed our expectations. The open architecture of their Policy Solution offered ease of integration and swift deployment times requiring the minimum effort from us.”
“As Robi continues to grow its subscriber base, it is paramount that the mobile data services can handle the demands of current and future subscribers. Robi has recognised that Tango Telecom delivers a robust and highly scalable market-leading Policy solution, coupled with the experience required to support Robi with its long-term growth plans.” explains Mayoor Mahendra, Vice President APAC, Tango Telecom.