SAN MATEO, Calif.--(BUSINESS WIRE)--Actuate Corporation (NASDAQ:BIRT), The BIRT Company™ and the leader in personalized analytics and insights, today announced its complimentary Financial Services Breakfast in New York on September 17, 2014. Allen Bonde (@abonde), VP of Product Marketing and Innovation at Actuate, and a Forbes contributor, will be joined by Ginger Conlon (@customeralchemy), Editor-in-Chief of Direct Marketing News, in a morning session on market trends for finance industry senior IT and customer experience officers, followed by a roundtable on customer challenges and approaches.
This seminar will cover:
- Emerging trends and challenges in designing customer facing applications among financial industry peers, as well as ways these organizations are addressing these challenges
- The role of “scale,” consistency and personalization in customer communication
- Actionable advice and insight into future directions in digital marketing and customer outreach, and what technologies will enable them
- How data driven apps with embedded analytics and interactive data visualizations can increase customer engagement and loyalty
The seminar will conclude with a live demonstration of Actuate’s BIRT iHub™ design and deployment software for online banking, corporate banking and asset management, presented by Mark Gamble, Director of Technical Marketing at Actuate.
Title: Financial Services Breakfast Event - New York
When: 8:30 a.m. – 11 a.m. EDT on Wednesday, September 17, 2014
Where: The Terrace Club, 25 West 51st Street, New York, U.S.
A complimentary breakfast buffet will be available to attendees.
For more information and to register: http://www.actuate.com/info/q314breakfastny/
Actuate provides software to more than 3.5 million BIRT developers and OEMs who build scalable, secure solutions that save time and improve brand experience by delivering personalized analytics and insights to over 200 million of their customers, partners and employees. Actuate founded and supports BIRT – the open source IDE – and develops BIRT iHub™ – the world-class visualization and deployment platform – to significantly improve productivity of developers working on customer facing applications. Actuate’s BIRT Analytics™ delivers self-service predictive analytics to enhance customer engagement using Big Data. The Actuate Customer Communications Suite™ empowers organizations to easily transform, process, personalize, archive and deliver high volume content and individualized correspondence. Actuate is headquartered in Silicon Valley with more than 5,000 enterprise customers in financial services, technology and government. Visit actuate.com and developer.actuate.com.
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