YONKERS & MANHATTAN, N.Y.--(BUSINESS WIRE)--With new leadership and a comprehensive strategy for expansion, Friedland Realty Advisors, formerly NAI Friedland – a full-service commercial real estate firm with a 40-year pedigree – has announced its rebranding and the introduction of new President and CEO Ayall Schanzer.
The revitalization is being led by Schanzer, a former Manhattan Assistant District Attorney and past Chief Strategy Officer of Salient Management Company. Schanzer brings a wealth of leadership experience and a deep expertise in growing and repositioning companies for sustainable growth. At Friedland, Schanzer will oversee strategic direction and day-to-day operations. He has already begun investing in the company’s technology infrastructure and recruiting top brokers.
“Ayall Schanzer is the ideal leader to take Friedland to the next level,” said Bob Friedland, chairman of Friedland Realty Advisors. “His business intelligence is already charting a successful new course.”
“I’m eager to build upon our 40 year record of success and bring the best results to clients,” Schanzer said. “Westchester and the surrounding real estate markets are poised for tremendous growth, with Friedland in the vanguard.”
Under Schanzer’s leadership, Friedland has refreshed its brand, debuting a new name, logo, and website. The firm has also begun enhancing operating efficiencies, deepening its relationship with its various stakeholders. Friedland will also upgrade technology assets to better showcase its properties and aid tenants, investors and communities. Friedland Realty Advisors is actively recruiting top talent to aid in the expansion of the company.
Friedland upholds its reputation as a market leader in metro New York through agility in the ever-changing real estate landscape. With a keen focus on industrial, retail and office properties, Friedland has facilitated marquee-name deals recently – including the relocation of tenants from the Citi Field redevelopment area in Queens, and the leasing of Citizen Watch Company’s first global flagship store in Times Square.
To learn more about Friedland Realty Advisors, please visit www.friedlandrealty.com.
About Friedland Realty Advisors:
Friedland Realty Advisors is a full-service commercial real estate firm with a 40+-year-pedigree serving metropolitan New York and the Tri-State area, with a focus on Westchester, the Bronx and Manhattan. With offices in both Yonkers and Manhattan, the firm also works with properties and clients in Putnam, Rockland, Connecticut and New Jersey. Friedland Realty relies on a team of talented, veteran brokers to represent properties in the retail, industrial, office and investment sales markets. Friedland Realty’s brokers are supported by cutting-edge technology and databases that allow clients to find the best lease or purchase option. Friedland Realty Advisors is located at 656 Central Park Avenue in Yonkers and can be reached at (914) 968-8500 or by visiting www.friedlandrealty.com.
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