American Solar Direct Installs Free System for Injured Veteran for 4th of July

Employees Rally to Donate System for Southern California Wounded Warrior

SAN DIEGO--()--American Solar Direct Inc. (ASD) today donated a complete solar energy system at the home of Sgt. Odin Ayala, a wounded veteran in Southern California who touched the hearts of ASD employees.

The donation arose from a chance encounter. An American Solar Direct sales consultant selling solar in a residential El Cajon neighborhood came across the Army veteran’s home. When the sales consultant returned to his office and shared Ayala’s war story, employees throughout ASD and upper management soon rallied to contribute to the cause by donating their time and specialized skills and talents.

“Sgt. Ayala is a brave and honorable person who paid dearly to defend the United States of America. The least we can do is help protect him from rising energy costs,” said Brennan Mulcahy, ASD’s Chief Executive Officer. “This one came from the heart and soul of our employees. They were all touched by his incredibly positive outlook on life. It is only fitting we are able to install a free solar system for him right before the Fourth of July.”

Ayala was on his third deployment to Afghanistan when on Sept. 14, 2011, he stepped on an improvised explosive device (IED). The blast caused him to lose both legs above the knee and the index finger on his left hand. Ayala underwent years of treatment and rehabilitation in a quest for an independent lifestyle.

A few months ago, Ayala was given the keys to a specially built home through Homes for Our Troops, a nonprofit organization building and donating new homes to the most severely injured veterans since 9/11. Several companies had earlier donated labor and supplies to build and landscape the home.

“American Solar Direct recognized we had a chance to offer another lasting contribution—the opportunity to reduce his energy costs,” said ASD’s Chief Operational Officer Andrew Schneider who attended today’s installation. “By reducing a significant household expense, we’re hopeful this will help contribute to Sgt. Ayala’s goals to further his education and lead the lifestyle he desires.”

“I am extremely grateful for this donation. I truly wish to thank all employees at American Solar Direct for my solar system,” Ayala said. “I am proud that I had the chance to serve my country. Now, my goal is to remain strong and keep pushing forward.”

About American Solar Direct

American Solar Direct is a full-service solar provider offering California homeowners solar design, permitting, installation, and maintenance services. Through its Solar Made Simple program, American Solar Direct offers homeowners the ability to generate their own clean, renewable power and take control of their electricity prices. American Solar Direct was named one of the top five residential solar installers to watch in 2013 by GTM Research and was among the top 5 purely residential solar installers in the U.S., according to a Solar Power World survey. The company recently earned national Company of the Year and Fastest Growing Company honors, as well as Angie’s List Super Service Award for excellent customer service.

Homeowners interested in solar power may contact ASD at 855-SOLAR55 (or 888-825-1856) to get started with a free, no-obligation in-home analysis. Connect with ASD on Facebook and follow us on Twitter @AmerSolarDirect.

For more information, contact

NOTE: Media event begins at 10:30 a.m.


for American Solar Direct
Denis Wolcott, 213-200-1563

Release Summary

An injured veteran is receiving a free home solar system from American Solar Direct after the soldier's story touched the hearts of employees. Installation given in time for 4th of July.


for American Solar Direct
Denis Wolcott, 213-200-1563