CANNES, France--(BUSINESS WIRE)--Forbes Media announced today at the 61st Cannes Lions International Festival of Creativity that, according to recently released GfK MRI Spring 2014 data, Forbes magazine has achieved its highest readership ever in the U.S., increasing by over one million readers in the past year to more than 6 million. Forbes surged in readership from 5,079,000 in Spring 2013 to 6,118,000 in Spring 2014 — a rise of more than 20 percent and the largest figure for Forbes in MRI’s records.
According to the GfK MRI national Survey of the American Consumer, Forbes remains the most read business magazine in the U.S., outpacing its nearest competitor by 2.5 million readers.
“Our content has never been more relevant,” said Randall Lane, Editor of Forbes magazine. “We are continuously honing a product that emphasizes why readers love magazines: hard-hitting reporting, in-depth and opinionated writing, world-class photography and design and unparalleled access to the world’s most powerful people who are transforming industries and changing the world.”
“Our significant rise in readership is a true testament to the power of Forbes magazine, which has served as the front door to our brand for almost a century,” said Mark Howard, Forbes Media’s Chief Revenue Officer. “This growth underlines the unique value proposition that we provide for marketers who are able to reach more consumers, entrepreneurs, business owners, managers and investors through Forbes than any other business magazine.”
Over the past few months, Forbes has been honored with numerous awards. The magazine is a finalist for two Loeb Awards, which will be announced later this month. In April, Assistant Managing Editor Kerry Dolan received the Overseas Press Club’s Morton Frank Award for best international business news reporting in magazines. Also this year, Forbes.com was voted Best Business/Finance Site by the UK's Drum Online Media Awards. In December, Adweek named Forbes “Hottest Business Publication.”
About Forbes Media
Forbes Media, publisher of Forbes magazine and forbes.com, is an authoritative source of news and information on business, investing, technology, entrepreneurship, leadership and affluent lifestyles. Forbes.com, a leading business website, currently reaches 25.2 million unique monthly visitors, according to April 2014 comScore worldwide. Forbes magazine, Forbes Asia, Forbes Europe and the 35 local language editions published by the company’s licensed partners attract a global audience of more than 7 million readers. The Forbes magazine iPad app, which was launched in 2013 and merges the power of print storytelling with social sharing and the web, has amassed nearly 1.2 million downloads. The Company also publishes ForbesLife magazine, a luxury lifestyle publication, and plans to launch ForbesLife.com in September 2014.