Great Wolf Lodge Opens New England Resort Today

Indoor Waterpark Resort offers an exciting new vacation destination for families

Great Wolf Resorts CEO Kimberly Schaefer gives the official Great Wolf Lodge New England howl at the grand opening launch event. (Photo: Business Wire)

MADISON, Wis.--()--Yesterday, Great Wolf Lodge, North America’s largest family of indoor waterpark resorts, celebrated the official grand opening of Great Wolf Lodge New England. The new family entertainment destination let out a howl of excitement to its first guests during a fun-filled morning. Located in Fitchburg, Massachusetts, the resort is the region’s newest destination for families to experience for a weekend getaway, or longer family vacation.

“We are thrilled to open Great Wolf Lodge New England,” said Great Wolf Resorts CEO Kimberly Schaefer. “With summer just around the corner, we look forward to welcoming families to our newest resort. Great Wolf Lodge offers value, convenience, and fun all under one roof so that parents can focus on having a great time alongside their children.”

The indoor waterpark resort is a first-class destination, complete with more than 400 suites, a wide variety of entertainment offerings, dining options and amenities for the entire family. The centerpiece of the resort is the exciting indoor waterpark. With signature Great Wolf Lodge water slides and attractions, including the thrilling six-story, Howlin’ Tornado; Slap Tail Pond wave pool and the River Canyon Run family raft ride, Great Wolf Lodge New England has something for everyone. Sure to soon be a favorite, the Wolf Tail water slide drops riders straight down 20 feet before sending them out on a full 360 loop. The first of its kind at a Great Wolf Lodge, the Wolf Tail is one attraction that will leave riders howling for more.

The waterpark is just the beginning of the Great Wolf Lodge New England adventure. Throughout the entire resort, families have many unique activities and attractions to enjoy. The giant Howlin’ Timbers Play Park offers hours of excitement. Complete with indoor mini golf, Ten Paw Alley mini bowling, and more, Howlin’ Timbers will be a destination in itself.

Exclusive to Great Wolf Lodge New England, Howlers Peak Ropes Course is something the entire family can experience together – high above everyone else. The 30 foot tall Howlers Peak Ropes Course is the brand’s first and only indoor ropes course experience. Guests wear harnesses and venture across several rope pathways. Complete with varying heights and challenges at each station, Howlers Peak is one of the key attractions at Great Wolf Lodge New England. Younger children can also walk alongside their parents on a smaller course designed just for them.

Signature Great Wolf Lodge experiences including Scooops Kid Spa and the interactive, live-action game, MagiQuest also offer memorable moments for kids and parents alike. And each night, everyone gathers in the lobby for the interactive Forest Friends Show and Story Time before heading to bed in one of the lodge’s 406 themed suites.

More than 42 million families with children live within 300 miles of a Great Wolf Lodge. The addition of Great Wolf Lodge New England gives more families opportunity than ever before to create new family traditions – together.

“It’s hard to beat a weekend getaway, within driving distance, where parents know they can entertain everyone in the family from morning to night,” Schaefer continued. “We are excited to bring the Great Wolf Lodge experience to families in Massachusetts, and the entire New England region.”

In honor of the resort’s grand opening, guests can save up to 30% on their reservation by booking a visit by July 4. Reservations can be made online at or by calling 866.670.9653.

Snapshot of Great Wolf Lodge New England – By the Numbers:

  • 68,000 square feet of indoor waterpark
  • 84-degree indoor waterpark
  • 300,000 gallons of water
  • 30 foot tall ropes course
  • 406 themed suites
  • 6 delectable dining options, including the Lodge Wood Fired Grill, Hungry as a Wolf Pizza and Dunkin’ Donuts
  • 4 unique shopping experiences including the Great Wolf Kids Store and Buckhorn Exchange Gift Shop
  • 10,000 square feet of conference space for banquets and meetings

About Great Wolf Lodge:

Great Wolf Lodge is North America’s largest family of indoor waterpark resorts and the brand leader in the waterpark resort industry. Great Wolf Lodge is a first-class, full service, year-round destination resort. Extending far beyond waterparks, Great Wolf Resorts provides families with quality accommodations, exceptional service, as well as popular proprietary amenities all under one roof – creating family traditions, one family at a time. Great Wolf Lodge New England is the company’s 12th indoor waterpark resort.


Great Wolf Resorts, Inc.
Susan L. Storey, APR, 608-662-4722


Great Wolf Resorts, Inc.
Susan L. Storey, APR, 608-662-4722