TORONTO--(BUSINESS WIRE)--WG Ltd., currently operating as Virgin Gaming, today announced that it will rebrand its advanced competitive online gaming platform as World Gaming Limited as agreed with Virgin Enterprise Limited (V.E.L.). The corporate rebranding is scheduled to take place on June 12, 2014. In the interim, customers will continue to access their services via virgingaming.com. As agreed with VEL, following the rebranding they will be automatically redirected to worldgaming.com in order to ensure there is no disruption in service.
“Earlier this year we began a thorough evaluation of our business strategy in order to extend our runway and ensure the long term success of our company. As part of that process and ongoing discussion with VEL, we have agreed to rebrand and end our partnership,” said James Millership, CFO/COO, WG Ltd.
“The partnership with Virgin has helped our company to grow and mature quickly, becoming the globally recognized leader in the skill-based online gaming space,” added Rob Segal, CEO, WG Ltd. “This is truly an exciting time for our company and our customers as we work to re-envision our product offering to better serve the gaming community with more titles, more tournaments and more competition in response to a growing global demand for content. Ultimately with a rebranded service, we can now provide more options to gamers by expanding our offerings on all devices whether they are social, mobile, console or PC.”
In addition to providing new options for its consumers, the Company intends to launch a white label product offering in the fall of 2014 to allow business customers the opportunity to integrate the Company’s competitive gaming technology into their user experience.
About World Gaming
World Gaming is the premier destination for competitive console gamers to meet, challenge and play against each other in head-to head and tournament challenges for cash, points and prizes. With an array of proprietary features, including The Fair Play Guarantee™ (with automatic results validation), a secure payment back end, and a Community Reputation Management System, World Gaming allows gamers to safely and easily find and compete against players of all skill levels from around the world in their favorite multiplayer games. World Gaming represents a leading-edge convergence of competitive online gaming and video games.