Research and Markets: The Polish Retail Payment Market 2013

DUBLIN--()--Research and Markets ( has announced the addition of the "The Polish Retail Payment Market 2013" report to their offering.

The report is a comprehensive presentation of the development of the Polish retail payment market with a particular focus on the payment cards market. It is a unique study based on new, large-scale empirical research conducted among merchants and consumers. In order to analyse the results, the author used his knowledge and experience gained during many years of conducting research into the payment market in Poland and abroad.

The research enabled determining market sectors with the most extensive gap in card acceptance. It is there that efforts should be concentrated to develop the EFT-POS network. The influence of Interchange Fee reduction, projected to happen in 2014 under a legal regulation, was estimated. It also helped to identify the areas with considerable but untapped potential for card use and acceptance due to a large value of cash transactions. Moreover, the research specified segments of retail and service points of sale to whom new payment solutions, such as mPOS terminals, should be offered first.

The report is addressed to:

- Commercial and cooperative banks

- Acquirers and card organisations

- Mobile and online payment systems

- Operators,retail chains

- Research centres

- Public bodies and payment services sector stakeholders

Key Topics Covered:

1. Research methodology

2. Sectors covered by the merchant's survey study

Part I. The Polish retail and services market

3. Retail Market in Poland

4. Value of retail transactions in Poland

Part II. Acceptance infrastructure with its potential for development and use of payment methods

5. Payment methods accepted by the Merchants

6. POS Payments infrastructure

7. Analysis of the gap in the acceptance of payment cards

8. Share of cards and other payment methods

9. Public Administration

Part III. Conditions for card acceptance market development and projected impact of reducing the Interchange Fee

10. Reasons for Payment cards acceptance

11. Barriers to payment cards acceptance

12. Incentives for payment cards acceptance

13. The potential impact of legal changes on the Polish card market

Part IV. The potential for innovation in m-POS and mobile payments

14. Interest in innovation

15. m-POS and mobile payments implementation strategies

Part V. The bill payments sector and consumer questionnaire

16. Value of payments for bills with a given method in 2012(in million PLN)

17. Customer payments for services

18. Financial and ICT products used by consumers

For more information visit


Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Banking and Financial Services, Retail


Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Banking and Financial Services, Retail