Introducing the Shark® RocketTM Ultra-Light Vacuum Offering All the Power of an Upright without the Weight

Shark’s lightest vacuum provides the power of a traditional vacuum in a slim design

Shark's lightest vacuum provides the power of a traditional vacuum in a slim design (Photo: Business Wire)

NEWTON, Mass.--()--Shark®, the number one most recommended vacuum brand*, has managed to pack the cleaning power of a full-size upright vacuum, into a sleek, ultra-lightweight design. The new Shark® Rocket™ Ultra-Light Upright provides a versatile way to clean large and small spaces from floor to ceiling with ease.

Shark’s patented Rocket™ technology delivers Never Loses Suction power and a motorized power head featuring advanced electronics, to deep clean carpets better than a full size Dyson vacuum.** At eight pounds, the ultra-light Rocket™ vacuum has the high-performance cleaning capabilities of a traditional upright in an easy-to-use, slim body. Enhanced Swivel Steering and a low profile nozzle delivers “go anywhere” versatility. The Rocket™ vacuum is designed to equip users with the ability to swiftly transform between an upright and handheld vacuum. The handheld vacuum, weighing just 3 pounds, is ideal for cleaning stairs, cars or other small messes. Hard to reach above floor projects or under furniture spills are no longer a challenge to clean with the Rocket™ vacuum.

“We are truly excited to take our first step into the ultra-lightweight vacuum category with the launch of the Shark® Rocket™ vacuum. Putting the consumer top of mind, we created a product that is not only easier to maneuver but also features the same long-lasting, deep cleaning power associated with the Shark® brand,” said Mark Rosenzweig, CEO of Euro-Pro, the company responsible for developing revolutionary Shark® products.

With dual power settings, the Shark® Rocket™ vacuum is perfect for tackling messes on bare floors and delicate area rugs or removing embedded dirt in carpeted, high-traffic areas. Coupled with swivel steering capability, dirt and dust on any surface have met their match with this ultra-lightweight vac.

The Shark® Rocket™ vacuum offers several attachments that are incredibly easy to assemble, providing convenient, full cleaning solutions based on the consumer’s needs. A Dust-AwayTM Attachment and Microfiber Pad allows users to completely capture dust particles from all bare floor surfaces (i.e. hardwood, tile, etc.) by vacuuming large debris and picking up fine dust with the washable microfiber pad. Users can also remove pet hair and dust from curtains, upholstery and stairs with ease using the Pet/Upholstery Tool, and use the Dusting Brush to help clean debris and dust on all surfaces. Shark’s Crevice Tool offers 12 inches of extended reach for above floor projects or far under furniture. Even product maintenance is simplified with the Shark® Rocket™ vacuum as the dust cup can be easily emptied without needing to be removed from the vacuum.

The Shark® Rocket™ vacuum is available at retailers nationwide for $179.99 MSRP.

For more information about the Shark® Rocket™ vacuum and additional Shark® products, visit SharkRocket.com. Follow Shark on Facebook at Facebook.com/SharkCleaning and on Twitter @SharkCleaning.

About Euro-Pro

Euro-Pro, an innovative leader in the housewares industry creates products that make consumers’ lives easier and markets them under the Euro-Pro, Shark, Ninja, and Bravetti brand names. Euro-Pro provides the latest in easy-to-use technology with a growing line of products that consists of corded and cordless vacuums, steam mops and cleaners, irons and garment steamers, and a variety of small kitchen appliances. All Euro-Pro products are designed to fulfill multiple consumer needs, eliminating the need for extra appliances that add clutter to a home. Products are sold at major retailers throughout the U.S. and Canada, as well as directly to consumers.

Shark, Rocket and Euro-Pro are trademarks of Euro-Pro Operating LLC. All other brand names may be trademarks of their respective owners.

*Based on % of consumer recommendations for upright vacuums on major national retailer websites through 8/13

**Based on Dyson DC40 ASTM F608 (Imbedded dirt removal on carpet)

Contacts

for Euro-Pro
Rachel Madden 312-245-9805
Rachel@alpaytac.com

Release Summary

Shark®, the number one most recommended vacuum brand*, has managed to pack the cleaning power of a full-size upright vacuum, into a sleek, ultra-lightweight design, the Shark® Rocket.

Contacts

for Euro-Pro
Rachel Madden 312-245-9805
Rachel@alpaytac.com