Value Beyond the Pill: Virtual Health Assistants Bring Patient Engagement, Accountability and Transparency to Pharmaceutical Manufacturers

Virtual health assistants take center stage in the Patient Summit USA panel discussion: Virtual Health Assistants Poised to Deliver a Comprehensive mHealth Ecosystem

SPOKANE, Wash.--()--Next IT, the world’s leading provider of virtual assistants, will join pharmaceutical companies and technical-solutions providers at the 2013 Patient Summit USA conference in Philadelphia, being held on May 2nd & 3rd.

As the pharmaceutical industry bends and shifts to adjust to mounting expectations, a new shape is taking form: one of partnership, accountability, transparency and interoperability. An industry long known for its profit-based value model is slowly making an effort to prove value beyond the pill – and virtual health assistants, powered by Next IT’s natural language platform, Alme, are proven and ready to help pharma companies conquer that shift.

Victor Morrison, vice president of sales and healthcare markets at Next IT (@Next_IT), will join Sheldon Rich, RPh, PhD and Dr. Andrea LaFountain, PhD on a panel to discuss the impact that virtual health assistants can have on patient outcomes at eyeforpharma’s Patient Summit USA on May 2nd at 12PM.

Speakers Morrison, Rich and LaFountain will address the benefits of using conversational technology in the pharmaceutical setting, including:

  • Sustainable patient engagement via the simple, easy-to-use conversational interface
  • Enablement of comprehensive contextual awareness and development of a therapeutic alliance with patients
  • Relationship-building technology that increases patient compliance
  • Proactive, meaningful clinical intervention in real time

"Advanced communication technologies, such as virtual health assistants, have the power to transform the relationship between patients and physicians," said Morrison. "If embraced by the medical community, these intelligent tools have the potential to not just bend the cost curve, but also significantly improve patient outcomes."

The Patient Summit USA conference will cover the most significant and challenging issues affecting patients and the healthcare industry – the patient mind-set, interoperability to achieve greater outcomes, and innovations in patient adherence technology, to name a few.

About Next IT

Next IT is the world’s largest provider of Intelligent Virtual Assistants that help companies deliver the perfect online customer experience. Its intelligent virtual assistants combine the intimacy of 1-to-1 service that customers love with the speed and accuracy of automated self-service that scales cost-effectively. Some of the world’s largest organizations rely on Next IT for conversational customer care that boosts satisfaction, loyalty and revenue including Aetna, Alaska Airlines, United Airlines, Amtrak and the U.S. Army. For more information, visit and follow us @Next_IT.


Next IT
Rachel Adam, 617-969-9192

Release Summary

Virtual health assistants take center stage in the upcoming panel presentation, "Virtual Health Assistants Poised to Deliver a Comprehensive mHealth Ecosystem," at the Patient Summit Conference 2013.


Next IT
Rachel Adam, 617-969-9192