BOSTON--(BUSINESS WIRE)--On The Spot Systems®, the leader in location specific, real-time worldwide mobile surveys, today announced the addition of TXT4SURVEY, a new text messaging option, to its already robust survey platform.
TXT4SURVEY is available for all On The Spot clients, and makes it even easier for smartphone customers to complete surveys in ways that are most comfortable to them. On The Spot Systems acquired the exclusive six-digit vanity SMS code “SURVEY,” or 787839, and added it to the company’s stable of survey delivery tools, which already includes mobile and web URLs, short codes, QR codes, and embedded iFrames. This major new feature provides On The Spot clients with even more ways to connect with their customers in real-time. Users can simply text the client’s unique code to “SURVEY” using their smartphone or other web-enabled mobile devices, and a link to the custom survey will be delivered to their SMS inbox within seconds. Since it became available, both Fuddruckers and Luby’s restaurant chains have already added TXT4SURVEY as an option for their survey customers.
Recent studies show that 95% percent of existing mobile phone contracts include SMS service and that 90% of all text messages generated are opened within three minutes of delivery. This makes SMS texting one of the most effective channels for retailers and marketers to reach their customers.
“Texting is the most universally used feature by smartphone owners. Everyone knows how to text,” said Ken Kimmel, President of On The Spot Systems. “’Survey’ is an exceptionally easy and logical text address to remember. With this simple way to initiate surveys, we believe our clients will see a considerable increase in the number of completed surveys they receive.”
On The Spot Systems can be used by any organization looking to capture real-time, on-site information from its customers or employees. While frequently associated with mobile guest satisfaction feedback, the tool is also appropriate for product feedback, field data collection and product research & development. For a demonstration of TXT4SURVEY, anyone can text “demo” to SURVEY or 787839.
For more information about On The Spot Systems, including plans, pricing, and testimonials, please visit http://www.onthespotsystems.com or contact 888.330.7118. You can also become a fan on Facebook or follow @OnTheSpotSystem on Twitter.
About On The Spot Systems®, Inc.
On The Spot Systems® provides mobile solutions for companies that believe better data leads to better business performance. The Company’s mobile data collection technology helps businesses gain advantage in the marketplace by providing them with location-specific data that makes a difference in real-time. On The Spot Systems enables service-focused organizations to capture cost effective in-the-moment customer and employee feedback by utilizing digital tablet and smartphone technology.