Virtual Piggy Partners with Top Skateboard Brand GoldCoast

Innovative youth payments company to be integrated into popular brand for longboard and cruiser skateboards.

HERMOSA BEACH, Calif.--()--Virtual Piggy, Inc. (OTCBB: VPIG) today announced that it has signed an agreement to integrate its safe youth payments technology into GoldCoast’s e-commerce structure.

The GoldCoast brand is centered on truly experiencing and documenting the skateboarding experience, encouraging riders to take photos while they travel. They offer skateboards tailored towards efficient and fun transportation. With original designs, quality hardware and striking graphics, their products are efficient, stylish and affordable.

"We needed to come up with a solution that would allow younger customers to safely purchase the GoldCoast boards they want, and Virtual Piggy was a perfect fit,” said Chris Brunstetter, Director of Marketing. “We're looking forward to the extra revenue opportunities Virtual Piggy will provide to our business, and the safety their service will provide to the families that buy from us."

GoldCoast Skateboards are available at major retailers including REI, Zappos and Tilly’s, and online at www.skategoldcoast.com. “We are excited to be a part of GoldCoast’s e-commerce solution,” said Dr. Jo Webber, CEO and Founder of Virtual Piggy. “Now, young skaters will be able to safely purchase what they want directly, whether it's complete decks or specific parts."

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within a parent-controlled environment. The technology company delivers online security platforms designed for the Under 21 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children’s Online Privacy Protection Act (“COPPA”) and similar international children’s privacy laws. Virtual Piggy enables the Under 21 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control. The company is based in Hermosa Beach, CA and on the Web at: www.virtualpiggy.com

About GoldCoast:

GoldCoast plots its course in four directions: skateboarding, culture, travel and film. Skateboard everywhere you can, absorb the things it brings in to your life and take a few photos along the way. In addition to the brand’s product line focused on cruiser skateboards and longboards with custom shapes and components GoldCoast publishes its own subculture magazine, “The Compadre” featuring artwork, photography and interviews with some of the most creative people around the world. For more information, check out skategoldcoast.com.

Safe Harbor Statement

All statements in this news release other than statements of historical facts are forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Although we believe that the expectations reflected in our forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct. Such statements are not guarantees of future performance or events and are subject to known and unknown risks and uncertainties that could cause our actual results, events or financial position to differ materially and adversely from those expressed in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, the absence of any operating history or revenue, our ability to attract and retain qualified personnel, our dependence on third party developers who we can not control, our ability to develop and introduce a new service to the market, market acceptance of our services, legislative, regulatory and competitive developments addressing licensing and enforcement of patents and/or intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2011 filed with the Securities and Exchange Commission, and other filings with the Securities and Exchange commission and other public documents and press releases.

Contacts

for Virtual Piggy, Inc.
Public Relations
Sarah Hall Productions
Jenna Guarneri, 212-529-1598
Jenna@SHPNY.com
or
Investor Relations
ICM
Peter Pelullo, 610-825-8805

Release Summary

Virtual Piggy, Inc. (OTCBB: VPIG) today announced that it has signed an agreement to integrate its safe youth payments technology into GoldCoast’s e-commerce structure.

Contacts

for Virtual Piggy, Inc.
Public Relations
Sarah Hall Productions
Jenna Guarneri, 212-529-1598
Jenna@SHPNY.com
or
Investor Relations
ICM
Peter Pelullo, 610-825-8805