MALVERN, Pa.--(BUSINESS WIRE)--Demand for residential and commercial insulation in North America is projected to increase by $1.9 billion over the next three years from, 11.1 billion square feet valued at $6.2 billion in 2011, to 13.7 billion square feet valued at $8.2 billion in 2014. Both sectors should benefit from a one-two punch that includes an upturn in construction spending along with more stringent building codes calling for more insulation per structure.
Principia has released its latest multi-client edition of Residential and Commercial Insulation 2012, an exhaustive market report that reveals key market data organized for strategic marketing and business planning. Principia conducted direct interviews with 200 professionals representing building product manufacturers, wholesalers, distributors, dealers, builders, contractors and installers.
Ken Jacobson, Partner at Principia, comments “The shift to more stringent codes will drive the trend to higher R-values overall. Foams, which have a higher share in high-R value applications, will be the major beneficiaries of this trend. Fiberglass will show the most growth in residential walls and vented attics. Foams will show growth on the residential side in walls, vented and non-vented attics and continued significant growth in commercial roofs.”
The report identifies best growth opportunities through 2014, strategies for value creation and competitive advantage, and the changes in distribution channels serving the residential and commercial insulation markets. The report also provides business insights on:
- Up-to-date assessment of insulation market
- Voice of Customer feedback on major drivers and trends
- Identified channel opportunities
- Market share review for leading producers
- Strategic insights into insulation growth segments
The report also includes a unique interactive Market Model and Forecasting Tool that allows subscribers to model hypothetical market performance based on their own assumptions of metrics such as housing starts, the timing of new legislation and other factors using the data compiled in the report.
Principia serves the building products industry through products and services aimed at profitable growth, helping clients grow market share and revenues and improve margins. Services include strategy consulting, market research, and industry conferences and reports. Principia is headquartered in suburban Philadelphia, with offices and affiliates worldwide. See PrincipiaReports.com, and PrincipiaConsulting.com.