DALLAS--(BUSINESS WIRE)--The American watch brand, Phosphor (www.phosphorwatches.com), announces the launch of the World Time Sport, the latest watch in Phosphor’s successful World Time line of E Ink timepieces.
The new World Time Sport debuts a state-of-the-art buttonless touch lens operation, allowing for a sleek, ultra-modern look, and the ability to change modes with simple finger swipe across the case. This latest World Time model also features a curved E Ink digital display, utilizing similar electronic ink technology found in Amazon’s Kindle™, to create a high-contrast display that is easily read in direct sunlight. The reflective nature of the E Ink technology helps extend the battery life of the watch as no backlighting or power is needed to maintain a display image.
The World Time Sport also offers the ability to select from 24 time zones from one display mode, while optionally displaying a second time zone simultaneously. The dual time zone display can also be user configured to simply display the time of day or both the date and time. Initially available in three colored versions – black, white and orange – the World Time Sport also includes a flexible silicone band and durable plastic case.
“Through the unique design features of a buttonless display, the World Time Sport brings technology and style right to the wearer’s fingertips,” says Donald Brewer, Managing Director of Phosphor. “This watch is a perfect and affordable timepiece for everyone from the world-traveler to the active parent.”
Phosphor’s World Time watch line is the first commercially available E Ink digital display watch. The World Time Sport is the newest addition to that line, retailing at $99 and available online and select retailers nationwide. More information on this watch, as well as Phosphor’s other timepieces, can be found at www.PhosphorWatches.com.
About Phosphor TM
Phosphor TM is a new American watch brand focused on the relentless pursuit of watches that integrate new technologies combined with compelling design. The Phosphor TM brand is owned by Art Technology Limited, which has offices in both United States and Hong Kong. More information can be found at: www.phosphorwatches.com
About E Ink Corporation
E Ink Corporation is a subsidiary of E Ink Holdings Inc (8069:TWO), the world's leading supplier of electronic paper display (EPD) technologies. E Ink's technology is ideal for many consumer and industrial applications spanning handheld devices, eBooks, eNewspapers, wrist watches, PC-accessories, public information displays and promotional signs. E Ink's customers include Amazon, Art Technology, Barnes & Noble, Citizen, Hanwang, Hitachi, Lexar, Samsung and Sony. E Ink news can be found at: http://www.eink.com.