Appcelerator Acquires Particle Code to Become the Leading Integrated Native Application and HTML5 Mobile Web Platform

Acquisition Solidifies Unified Platform Approach; Extends HTML5 Mobile Web Opportunity to Appcelerator Developers

MOUNTAIN VIEW, Calif.--()--Appcelerator®, the leading integrated mobile platform for rapidly developing native and mobile web applications using open web technologies, today announced that it has entered into an agreement to acquire Particle Code, the DEMO God 2010 award-winning mobile gaming and HTML5 development platform. The acquisition enables Appcelerator to expand its world-class platform used by over 1.6 million developers to become the first mobile platform to offer an integrated native, hybrid, and HTML5 web application solution. The move accelerates Appcelerator’s position as the leading cross-platform development framework, now able to offer both web and native app development from a singular code base to developers in every app category. The Particle Code team has joined Appcelerator’s iOS, Android, and HTML5 core platform group in Mountain View. The acquisition is the second this year for Appcelerator following its acquisition of Aptana in January.

An Open, Integrated Alternative to Increasingly Fragmented Approaches

The Particle Code acquisition allows Appcelerator to fast-track the build out of its open source flagship platform, Appcelerator Titanium™, beyond native iOS and Android mobile applications and into HTML5 mobile web and gaming. This provides a path for developers concerned about increasing fragmentation in the market between Adobe’s Flash, native development and a variety of HTML5 frameworks. By enabling both web and native mobile application development from one singular codebase, Appcelerator allows developers to bridge the divide and create a platform-agnostic mobile strategy that will be optimized on every device and evolve with the ecosystem moving forward, regardless of how the platform wars shake out.

“The Particle Code acquisition is a big win for mobile developers across the board,” explained Jeff Haynie, CEO, Appcelerator. “As fragmentation among proprietary mobile vendors increases, Appcelerator offers an open source, integrated mobile platform as a better approach for unifying cross-platform native and HTML5 mobile web development.”

“Game and rich media developers are notoriously picky about performance, demanding that apps deliver a first-class experience on every device. We’re excited to bring these technical capabilities to Appcelerator and help Titanium go for the win in this disruptive space,” added Galia Benartzi, Particle Code’s CEO.

Appcelerator Achieves 500% Growth Over 12 months

As the race for mobile engineering talent continues heating up in Silicon Valley, the Particle Code acquisition is also notable for adding a dozen high-caliber developers to Appcelerator’s rapidly growing core platform team. The Particle Code team represents over 100 combined engineering years in every mobile, smartphone and desktop platform and was recently named a Top 10 Mobile Startup by Laptop Magazine. Appcelerator now tops 100 employees, a five-fold increase since closing its last funding round a year ago.

Appcelerator is also extending its lead as the most widely-used cross-platform solution on the market. Titanium now powers 30,000 applications including NBC’s iPad app, which reached #1 on the Apple App Store last month, GetGlue, the #2 social networking app, Hotel Tonight, the #1 travel app, and Wunderlist the #1 productivity app. Appcelerator’s other top brand customers include Kellogg’s, Zipcar, ING, Merck, Medtronic, Michael’s Stores, Progressive, and GameStop among 1,000 customers with production applications built on Titanium.

“Appcelerator's latest acquisition and its tremendous growth over the past year underscore that it is one of the key start-ups to watch given its increasingly central role in the mobile apps space,” noted Scott Ellison, IDC.

HTML5 mobile web offering will be rolled out in H1, 2012.

About Appcelerator

Appcelerator is the leading enterprise-grade, cross-platform development solution on the market today, with over 1.6 million developers using its software to power over 30,000 cloud-connected mobile, desktop, and web applications used on 30 million devices every day. The company’s flagship offering, Appcelerator Titanium, is the only mobile cloud platform to enable fully native, cross-platform mobile app and HTML5 web development, from a single codebase. Appcelerator’s customers can leverage their existing skills and open, industry standard technologies to decrease time-to-market and development costs, increase customer adoption and revenues, and enjoy greater flexibility and control. For more information, please visit

About Particle Code

Particle Code is the creator of the award-winning cross-platform SDK that automates the porting process, enabling developers to create native and HTML5 apps from a single codebase using modern object-oriented programming languages. The company received a DEMOgod award at DEMO Fall 2010 for clear vision and outstanding product, and was selected a “Top Ten Mobile Startup of 2011” by Laptop Magazine. Particle’s technology was created by mobile gaming industry veterans and acquired by Appcelerator in October, 2011.

Appcelerator and Particle Code are registered trademarks of Appcelerator Inc. Appcelerator Titanium is a trademark of Appcelerator Inc. All other trademarks and copyrights are the property of their respective owners.


Ignite Public Relations for Appcelerator
Carmen Hughes, 650-227-3280 ext. 101
Cell: 650-576-6444

Release Summary

Appcelerator acquires Particle Code. Second acquisition this year for the company. Advances platform as the leading integrated native app and HTML5 mobile web platform.


Ignite Public Relations for Appcelerator
Carmen Hughes, 650-227-3280 ext. 101
Cell: 650-576-6444