23 High-Impact Entrepreneurs from Argentina, Brazil, Egypt, Jordan, Lebanon, Mexico, Turkey and Uruguay Join the Endeavor Network

LONDON--()--Endeavor selected 23 High-Impact Entrepreneurs from 13 companies in Argentina, Brazil, Egypt, Jordan, Lebanon, Mexico, Turkey and Uruguay at its 39th International Selection Panel. Endeavor now supports 603 High-Impact Entrepreneurs from 385 companies in 11 emerging market countries. The entrepreneurs were chosen at a Panel held from May 17 – May 19 in London, England, the first time Endeavor has ever held a panel in Europe. Endeavor Entrepreneurs were also showcased at two public events immediately before and after the Panel, one at London’s Canning House, the other at the Atelier of BNP Paribas in Paris, France.

“Bringing these events to London and Europe was a major step towards increasing the profile of Endeavor and our High-Impact model in the world’s global financial center,” said Endeavor Co-founder and CEO Linda Rottenberg. “The High-Impact Entrepreneurs we selected are the role models who are creating high-value jobs and building sustained support for entrepreneurship in their home countries from Latin America to the MENA region. I’m particularly encouraged by the selection of Endeavor’s first two companies from our new affiliate in Lebanon.”

The International Selection Panel is the culmination of a rigorous multi-step Search & Selection process where top local and international business leaders interview and then offer guidance to entrepreneur candidates. At the International Panel in London, participating panelists came from Brazil, Chile, Jordan, Lebanon, Switzerland, the United Arab Emirates, the United Kingdom and the United States. After selection, Endeavor provides entrepreneurs with customized services provided by local and global business mentors and volunteers from Fortune 500 consulting firms and top U.S. business schools.

The London Panel was supported by a number of corporate sponsors including Abraaj Capital, Barclays Capital, Citi Private Bank EMEA and Ernst & Young.

Entrepreneur(s)/Companies selected:


Entrepreneurs: Gaston Lejtman and German Dyzenchauz

Company: Integro

Description: Integro provides loyalty marketing programs to more than 250 corporations in 10 countries throughout Latin America – including Citibank, Hewlett Packard, HSBC, IBM, P&G and Walmart – reaching 700,000 employees and 20 million customers.



Entrepreneur: Ismael Akiyama

Company: Akiyama Solucoes Tecnologicas

Description: Akiyama is the fastest growing Brazilian biometrics company and the exclusive distributor for three of Brazil’s leading suppliers of electronic components.


Entrepreneurs: Antonio Carlos Soares, Patrick Lisbona, Gustavo Ziller

Company: Aorta Entretenimento Ltda.

Description: Aorta is the leading supplier of apps and mobile marketing solutions for businesses in Brazil seeking to reach customers through smartphones and tablets.


Entrepreneurs: Luciana Guimaraes and Vanessa Vazquez

Company: Integra Medical

Description: Integra helps over 40,000 patients manage treatments for chronic diseases through print and digital resources as well as personal guidance from health care practitioners (doctors, nurses and psychologists) who monitor their treatment.



Entrepreneurs: Tarek El Nazer, Basel Mashhour, Sameh El Sadat

Company: Delicious Bakery (The Bakery Shop)

Description: DB is the first commercial baker in Egypt to target retail stores, supermarkets and restaurant chains using a par-baking and frozen delivery system.



Entrepreneur: Fadi Al-Atrash

Company: Amman Pharmaceutical Industries (API)

Description: API is a leading regional manufacturer of niche branded generics, including eye drops, ointments, nasal sprays and topical preparations.



Entrepreneur: Nada Debs

Company: East & East (Nada Debs)

Description: Manufactured by a network of 150 artisans in Lebanon, Nada Debs’ furniture is displayed in top stores worldwide, including in London, New York, Dubai and Cairo. Custom clients have included the World Economic Forum, the Jordanian royal family and the Ritz-Carlton in Bahrain.


Entrepreneurs: Marc Dfouni and Nemr Nicolas Badine

Company: Eastline Marketing (ELM)

Description: ELM provides digital marketing services to regional clients in the Middle East (including Bank Audi, DHL, Kimberly-Clark and Toyota) using a proprietary database of insights into customer segments that cuts across regional geographies and industries.



Entrepreneur: Patrick Struebi

Company: Fairtrasa

Description: Fairtrasa is a fair trade and organic produce company that works with over 300 small farmers in Mexico and additional 700 in other emerging economies to produce and distribute high-quality fruits, vegetables, wine and spices.


Entrepreneurs: Pedro Zarur and Armando Tortoledo Uriarte

Company: Gruindag

Description: Gruindag is a Mexican company that develops and manufactures specialized agro-chemicals and other chemical products for Mexico’s export-oriented farmers and water, paper and leather treatment facilities.



Entrepreneur: Emre Aydin

Company: Ciceksepeti.com

Description: Already Turkey’s largest online flower store, Ciceksepeti is expanding into a category leader covering all types of gifts and gourmet food packages.


Entrepreneurs: Hasan Obuz, Mehtap Obuz

Company: Ilio/Demirden

Description: The brother/sister team behind Ilio has moved from earlier success in the interior design business (Demirden) into a scalable design brand (Ilio) that focuses on innovative housewares and tabletop products sold worldwide through outlets including Gilt Groupe, Amazon and New York’s Museum of Modern Art.



Entrepreneurs: Andres Ameglio, Carlos Ameglio

Company: Salado Media

Description: Brothers Andres and Carlos Ameglio have become leaders in producing award-winning TV commercials across the Spanish-speaking world for leading global clients including Coca Cola, TNT and Toyota. Their business is at the heart of an emerging AV production eco-system based in Uruguay but that extends throughout Latin America.


About Endeavor

Endeavor breaks down barriers that prevent emerging-market entrepreneurs from reaching their high-impact potential. Hailed by NYT columnist Thomas Friedman as the "mentor capitalist" model and “the best anti-poverty program of all,” Endeavor identifies entrepreneurs leading high-growth innovative companies in emerging markets. These entrepreneurs are given world-class strategic advice, access to key networks and other tools that will catapult them to success. With Endeavor's guidance they become “high-impact” – expanding employment, generating wealth and inspiring others to innovate. Often overlooked, these local entrepreneurs are now jumpstarting private sector development in their countries.

At year-end 2010, Endeavor Entrepreneurs throughout Latin America, South Africa, Turkey, Egypt and Jordan had created more than 130,000 jobs and generated over $3.5 billion in revenues. Endeavor launched a new affiliate in Lebanon in January 2011. For more information, visit www.endeavor.org. Note that a version of this press release may also be viewed on the Endeavor blog.


David Wachtel, +1-646-783-6139
Mobile: +1-917-841-4474
Twitter: http://www.twitter.com/endeavor_global
Facebook: http://www.facebook.com/endeavorglobal

Release Summary

Endeavor selected 23 High-Impact Entrepreneurs from 13 companies in Argentina, Brazil, Egypt, Jordan, Lebanon, Mexico, Turkey and Uruguay at its 39th International Selection Panel in London.


David Wachtel, +1-646-783-6139
Mobile: +1-917-841-4474
Twitter: http://www.twitter.com/endeavor_global
Facebook: http://www.facebook.com/endeavorglobal