Shape Up The Nation Helps Employers Launch Effective Wellness Programs Off-Cycle

“Revitalize 2011” Campaign Shows Employers How to Enhance Their Wellness Program This Year

PROVIDENCE, R.I.--()--Shape Up The Nation, the leading provider of social networking-powered corporate wellness solutions, recently launched Revitalize 2011, a campaign designed to help employers reinvigorate their employee wellness programs during the second half of the year through the use of social engagement. Currently working with over 200 clients in more than 90 countries, Shape Up The Nation has a proven track record and published results that demonstrate how social networking is an effective corporate wellness strategy and a crucial ingredient for employee engagement.

Revitalize 2011 offers employers the opportunity to implement a six month calendar of team-based wellness challenges designed to increase employee participation and drive healthy outcomes. Shape Up The Nation’s evidence-based competitions focus on major wellness areas including physical activity, weight management, nutrition, and preventive care. This special campaign was designed in response to employer demand for innovative solutions to combat mid-year declines in wellness engagement; while many companies launch new programs at the beginning of the year, excitement can taper off quickly and traditional programs often fail to deliver expected results. By leveraging teamwork, competition, and online social engagement tools, employers can re-ignite their wellness efforts, sustain long-term interest, and ensure that they exceed their participation and outcome goals for 2011.

“It can be hard for human resources professionals to predict everything their workforce might need over a twelve-month period, so we’re excited to introduce some timing flexibility into the wellness program implementation process,” said Mike Zani, CEO of Shape Up The Nation.

The second half of the year is an ideal time for an increased focus on corporate wellness. During the summer months, employees have a natural desire to get outside and be active. The fall months offer perfect timing for preventive care such as receiving a flu shot, and the winter months are when employees need the most support to overcome holiday temptations and the lack of motivation to exercise during cold weather. Revitalize 2011 helps employers guide employees through this vital period and empowers colleagues to reach their healthy goals.

Revitalize 2011 incorporates Shape Up The Nation’s eight key components of successful social networking-based wellness programs. It is designed to make implementation easy, fit within current budgets, and integrate seamlessly with existing wellness programs. For more information about implementing this wellness program in 2011, please visit http://www.shapeupthenation.com/revitalize/ or call 401.274.1577.

About Shape Up The Nation

Shape Up The Nation is the first corporate wellness company focused on leveraging the power of trusted social networks to promote healthy living. Founded in 2006, Shape Up The Nation has pioneered an innovative approach to behavior change that uses social networking technology to reduce health care costs and improve the health of large populations through peer motivation, support, and accountability. Shape Up The Nation’s evidence-based social engagement platform covers over two million lives and is used by more than 200 employers and health plans. For more information, visit www.shapeupthenation.com and follow us on Twitter.

Contacts

Shape Up The Nation
Elise Meyer, 401-680-5920
pr@sutn.com

Contacts

Shape Up The Nation
Elise Meyer, 401-680-5920
pr@sutn.com