NEW YORK & EMERYVILLE, Calif.--(BUSINESS WIRE)--Univision Interactive Media today announced it is expanding its audience reach on mobile through a partnership with MobiTV, Inc. Some of Hispanic America’s favorite video content including telenovela episodes and clips of Univision sports and entertainment shows is now available to millions of MobiTV subscribers via mobile TV and video applications powered by the MobiTV platform. These applications are available on hundreds of mobile devices including smartphones and tablets across major U.S. carrier networks such as AT&T, Verizon Wireless, Sprint and T-Mobile. Specific content includes clips of popular news and entertainment broadcasts, including evening news program “Noticiero Univision”; afternoon news “Primer Impacto”; morning show “Despierta América”; entertainment shows such as “Escándalo TV” and “El Gordo y la Flaca”; and signature shows and special events. Also available are dramatic series and novelas such as “Asi es la Vida,” soccer highlights, daily horoscopes and more.
“This partnership extends our leading Spanish-language content to even more of the Hispanic mobile audience,” said Kevin Conroy, president, Univision Interactive Media. “Moreover, offering our content via MobiTV’s proven technology platform aligns with our ongoing goal to provide users with great viewing experiences no matter what device they connect from.”
“As the 2010 census shows, there are now more than 50 million Hispanics in the U.S., making the Hispanic market an incredibly important component in the ongoing adoption of mobile television. We are excited to partner with Univision Interactive Media to deliver dynamic content to this audience,” said Charlie Nooney, CEO of MobiTV, Inc. “With our award-winning technology platform, viewers of Univision’s content can expect a seamless experience with the excellence our customers have come to expect from MobiTV.”
MobiTV AMP powers mobile television and video-on-demand applications for all major U.S. wireless carriers, partnering with top content providers to deliver tier one programming to more than 15 million mobile subscribers. In addition to Univision, MobiTV AMP powers 60 plus channels of top tier content on many of the most innovative devices, across all major operating systems available on the market today.
Customers can start watching Univision content on MobiTV-powered services by texting TELE to 43888.
About Univision Interactive Media, Inc.
Univision Interactive Media, Inc. is the digital division of Univision Communications Inc. (UCI), the premier media company serving Hispanic America. Univision Interactive Media, Inc. owns and operates a network of national and local online and mobile sites, including Univision.com, the country’s leading Spanish-language online publisher which features comprehensive entertainment, news and information, and that continues to be the #1 most-visited Spanish-language website among U.S. online Hispanics; Univision Móvil, a longstanding industry-leader serving the ever-growing mobile Hispanic segment with unique, relevant mobile products and services, as well as exclusive on-the-go integrations with top Univision shows; and Univision Partner Group, a specialized advertising and publisher network comprised of high quality Spanish-language publishers. Univision Communications Inc. also owns and operates Univision Network, one of the top five networks in the U.S. regardless of language and the most-watched Spanish-language broadcast television network in the U.S. reaching 97% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, reaching 86% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Studios, which produces and co-produces reality shows, dramatic series and other programming formats for the Company’s platforms; Univision Local Media, which owns and/or operates 62 television stations and 70 radio stations in major U.S. Hispanic markets and Puerto Rico; and TuTv, U.S. outlet for pay television channels of Mexico-based Grupo Televisa. Headquartered in New York City, UCI has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit www.univision.net.
About MobiTV, Inc.
MobiTV, Inc. has invested more than a decade developing its award-winning technology platform, capable of delivering media to any screen with unmatched reliability and scalability. The MobiTV Accelerated Media Platform (MobiTV AMP) delivers more content to more subscribers on more networks than anyone else in the industry. MobiTV AMP is designed to help carriers monetize their network, allow content partners to extend their reach to millions of mobile viewers and offer OEMs a canvas to market new innovations and device features.
Founded in 1999, MobiTV, Inc. is a privately-held company with headquarters in Emeryville, Calif. For more information about MobiTV, Inc.’s convergence-capable platform and some of its patented components, please visit www.mobitv.com/platform-technology.