Aruba Tourism Authority, SeaWorld Parks & Entertainment and Vacation Outlet Sponsor the 2011 Boston Globe Travel Show

The Boston Globe Travel Show Takes Place February 11-13, 2011

BOSTON--()--Aruba Tourism Authority has signed on as the supporting sponsor for the Boston Globe Travel Show for the sixth consecutive year. SeaWorld Parks & Entertainment and Vacation Outlet are lead sponsors, and Bermuda Tourism and TNT Vacations are contributing sponsors of the 2011 show, which takes place February 11-13 at the Seaport World Trade Center in Boston.

The Boston Globe Travel Show is the top-attended consumer travel show in the United States, attracting an affluent and educated audience from throughout New England. In 2010, more than 20,000 consumers and 2,000 travel trade professionals attended the show. More than $5 million in travel was booked on the show floor, across more than 250 exhibitors.

Aruba Tourism Authority has been part of The Boston Globe Travel Show since its inception in 2005. “The Boston Globe Travel Show offers us an opportunity to reach a large number of consumers, many of whom come to the show ready to book a vacation to Aruba. Many are actively seeking out information about the hotels and activities in Aruba, while shopping the show for travel specials and the best value,” said Colleen Lessard, Aruba Hotel & Tourism Association. “We look forward to being part of the show again this year and educating visitors on all that Aruba has to offer, from ideal year-round weather and friendly locals, to world class resorts, exquisite cuisines and a wide array of activities.”

The 2011 Boston Globe Travel Show will feature a variety of pavilions showcasing travel destinations from around the world, cruise specials, adventure travel, vacation rentals, vacation planning and packages, and much more. The show also will include cultural seminars, music and dance presentations, cooking demonstrations, express passport services and an array of activities for the entire family. For the second straight year, the travel show will feature “The Engagement Game” where one lucky couple will win an all-expense paid honeymoon.

Show attendees will learn about new and exciting travel opportunities ranging from budget vacations to luxury escapes, vacation rentals and much more. Those interested in booking a vacation will find great deals onsite. The three-day event features more than 250 travel exhibitors and suppliers, representing every segment of the travel industry and offering detailed information on trips to every region of the world.

Gold and Silver sponsors include Omni Mount Washington Resort, The Bethel Inn Resort, Cruise Travel Outlet, Essex Resort & Spa, Greater Portsmouth Chamber of Commerce and Poland Spring Resort.

Each sponsor will have exhibit space on the show floor to showcase its destination. In addition, many of the sponsors will offer cultural presentations featuring the music, arts or food of their regions. A full list of sponsor activities will be available online closer to the show opening.

The 2011 Boston Globe Travel Show will be open to the public from 5:30-8 p.m. on Friday, February 11; from 10 a.m. - 6 p.m. on Saturday, February 12; and from 10 a.m. - 4 p.m. on Sunday, February 13. Travel trade professionals are welcome throughout the weekend, with an exclusive trade-only viewing time from 3:30-5:30 p.m. Friday, February 13.

For more information about exhibiting at the 2011 Boston Globe Travel Show, visit www.bostonglobetravelshow.com or contact Liesl Robinson at 888/210-8895. To learn more about sponsorship opportunities, contact Ted Petersen at 617/929-7080.

About The Boston Globe:

The Boston Globe is wholly owned by The New York Times Company (NYSE: NYT) , a leading media company with 2009 revenues of $2.4 billion, which includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers and more than 50 Web sites, including NYTimes.com, Boston.com and About.com. The Company’s core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.

Contacts

For The Boston Globe
Erin Callanan, 617-431-1171
erin@callananklein.com

Contacts

For The Boston Globe
Erin Callanan, 617-431-1171
erin@callananklein.com