BALTIMORE--(BUSINESS WIRE)--Honoring five area leaders as “rock stars who make things happen in Greater Baltimore,” the Economic Alliance of Greater Baltimore (EAGB) unveiled its new “Pride of Greater Baltimore” campaign at its 2010 Annual Meeting.
The campaign, which will focus on “champions, heroes, and rock stars” helping Greater Baltimore to outperform competing markets economically, will include profiles of area leaders in ads, marketing materials, and web content.
The initial five “rock stars” are: Maryland State School Superintendent Dr. Nancy S. Grasmick; former Baltimore County Executive James T. Smith; Thomas Wilcox, President and CEO of the Baltimore Community Foundation; Brian Rogers and the T. Rowe Price Leadership Team; and Juxtopia Founder Jayfus Doswell.
“These individuals embody the traits that make Greater Baltimore great in so many ways,” said EAGB President and CEO J. Thomas Sadowski. “We believe these leaders, and others like them, give Greater Baltimore a tremendous competitive advantage.”
Other components of the Economic Alliance’s 2011 strategic objectives include:
- Establishment of an advisory committee on Innovation and Technology (ITAC) to gain knowledge, identify strategic markets, and pursue partnership opportunities, while building vital peer and investor networks;
- Execution of Executive Mission(s) to strategic markets that present business, talent recruitment and investment opportunities, as well as best practices in technology transfer, next generation manufacturing, and other vital areas;
- Development of an economic development vision focused on key areas such as entrepreneurship that strengthen our Regional economy and sense of community.
Economic Alliance Board Chairman Edwin Brake, Managing Director of Ellin & Tucker, stressed the need for the Region’s leaders to be united and to help forge a “game plan” for the Region. “The key to our success going forward is aligning the dedication and passion of our leaders in government, business and education,” he stated.
The Annual Meeting also featured an address by David Kirkpatrick, author of “The Facebook Effect.” Kirkpatrick offered an investor’s perspective on the corporate leadership that sparked Facebook’s global phenomenon.
The Economic Alliance of Greater Baltimore is the public/private partnership (business, government, and educational institutions) marketing Greater Baltimore as a world-class location for business, employment and investment. For more information, visit www.greaterbaltimore.org.