NEW YORK--(BUSINESS WIRE)--On September 10th, Revlon participated in the historical Fashion’s Night Out, contributing to the largest global shopping event to date. Revlon set up a fun, interactive beauty destination in Soho at the rag & bone store on Mercer Street. There consumers were able to receive a custom makeover from Revlon Global Artistic Director Gucci Westman, have their picture taken with Halle Berry, and then take home the ultra-exclusive Revlon ColorBurst lipstick in Fashion’s Night Pout. Revlon ColorBurst lipstick in Fashion’s Night Pout was created specially for Fashion’s Night Out and is not available in stores.
The arrival of Halle Berry was eagerly anticipated and she did not disappoint, arriving clad in Ralph Lauren and a flawless Revlon beauty look. Halle was all smiles as she posed with Gucci Westman at the Revlon makeup counter and chatted with designers Marcus Wainright and David Neville (of rag & bone) before stepping back out to the crowd for pictures with lucky shoppers. Proceeds of the evening benefitted the Jenesse Center, an organization close to Halle Berry’s heart. The Jenesse Center’s mission is to provide victims of domestic violence with comprehensive support and care to change their lives in a positive and meaningful way.
"Fashion's Night Out was an exciting and successful night for all involved." says Martine Williamson, VP of Marketing for Revlon. "Revlon was thrilled to partner with rag & bone and offer our consumers the chance of a lifetime - meet our gorgeous Global Brand Ambassador Halle Berry and get an exclusive makeover with the talented Gucci Westman. It was truly a magical night."
Fashion’s Night Out is an unprecedented global initiative created to celebrate fashion, restore consumer confidence, boost the industry’s economy, and put the fun back in shopping. Revlon joined the top designers, celebrities and brands around the world to support Vogue, CFDA and the city of New York in promoting this event.
For more information and photos on this one-of-a-kind event with Revlon, visit Revlon's Facebook page at www.facebook.com/revlon and Twitter page at twitter.com/revlon. For more on Fashion’s Night Out, visit www.fashionsnightout.com.
Revlon is a global color cosmetics, hair color, beauty tools, fragrance, skincare, anti-perspirant / deodorants and beauty care company whose vision is Glamour, Excitement and Innovation through High-quality Products at Affordable Prices. Revlon® is one of the strongest consumer brand franchises in the world. Revlon’s global brand portfolio includes Revlon® color cosmetics, Almay® color cosmetics, Revlon Colorsilk® hair color, Revlon® beauty tools, Charlie® fragrances, Mitchum® anti-perspirant / deodorants, and Ultima II® and Gatineau® skincare. Websites featuring current product and promotional information can be reached at www.revlon.com, www.almay.com and www.mitchumman.com.
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