TOKYO--(BUSINESS WIRE)--Sosu launches “Bath-TA-Robe” at the Tokyo International Gift Show.
"Wearable Towel is so innovative that we believe its simplicity, practicality, and fashion sense will capture the heart of the Japanese consumer," Said Tetsuo Adachi, CEO of SOSU Co Ltd. Whose company just acquired the exclusive retail distribution rights under Wearable Towel patent pending worldwide PCT status.
“What if we could just go to the beach wearing a towel and still be fashionable?“ Said Ariel Raphael Stein, the celebrity designer of luxurious lingerie and swimwear who had his models wearing the Wearable Towel behind the scenes at his shows until one of them wore it down the catwalk by accident and, just like that, it became a revolutionary fashionable phenomenon.
At that moment the wearable towel became an international sensation.
"Japan is a major economic power and they have the world’s second largest economy by nominal GDP and the third largest in purchasing power parity," said Zoni Stein CEO of Wearable Towel Inc. with a smile on his face from ear to ear.
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