At International CES, Cydle to Unveil World’s First GPS-Multimedia Combo with Free HD Live Traffic Updates

Multifunction is the Byword as Company Extends its Line; New Units Blend GPS, HD Traffic, HD Radio, Video, Audio, Bluetooth and More

2010 International CES
CES Booth #: Central 13041

TORRANCE, Calif.--()--At 2010 International CES, Cydle (www.cydle.com), the emerging leader in car-based multimedia systems and one of South Korea’s biggest electronics makers, is poised to launch a diverse suite of products that includes the world’s first portable GPS with built-in HD Radio and free HD live traffic updates.

The company’s line of wireless digital devices seamlessly integrate capabilities that combine navigation with entertainment – including GPS, Live HD traffic update, HD Radio, rich multimedia, Bluetooth, WiFi, black box, mobile TV technology and more.

“The car should be a haven,” said Woody Lee, U.S. director of sales, Cydle. “Whether a driver needs accurate traffic information and alternate routes to get somewhere on time, wants to watch a video of his or her family while on a business trip, or simply wants to enjoy a favorite tune. We provide all of that, at the highest quality, from a single device.”

Poised for rollout at CES in Las Vegas on January 7:

GPS with HD Traffic Update – new technology delivers Live Traffic updates 10x faster than competitors. Cydle’s new T43H is the world’s first portable navigation system with built-in HD Radio to include free HD Traffic, offering real-time updates 10 times faster than other traffic message channels. The T43H contains an Internal & External antenna and refreshes automatically to include the latest information about accidents, traffic speed and road construction areas. Drivers simply punch in the destination and get real-time alerts as they go.

The T43H goes beyond navigation to serve as a holistic entertainment device with a high-resolution 4.3-inch screen, combining a rich media video player, audio player and picture viewer into a single device. The T43H is available through select online retailers for $299. There is no subscription fee.

Combined GPS and Multimedia Players. Cydle will unveil two additional products that combine a GPS unit and a multimedia player with wider touch screens. Both the T70 (with a 7-inch screen) and T50 (5-inch screen) are basic GPS units; the T70BX also comes with the black box unit built-in. All are available with a range of options, including HD Radio, Live HD Traffic update, Bluetooth, WiFi, mobile TV, and black box (with the T70 and T50).

BX1 – a Black Box for the car. The new Cydle BX1 continually updates every 30 seconds to keep a running video of events while driving. When the G-force shock sensor detects an event, Cydle BX1 retains data from 15 seconds before and after the impact. The footage is saved to an SD Card, making it accessible and viewable on a PC. That information can help discover what happened and can be used as evidence in an investigation. The Cydle BX1 will be available in the United States in Q1 2010, with a suggested retail price of $149.

Mobile Internet Device. Cydle’s new M7 Mobile Internet Device (MID) functions as an Internet search appliance, a digital photo frame and multimedia player (music and movies), and incorporates HDMI support. Eight GB of memory comes standard, expandable to 16GB. Highly portable and ideal for hands-free operation, the unit features an embedded screen cover that acts as a stand when the device is in use, and supports both vertical and horizontal views. The M7 is expected to carry a retail price of $199, with shipping slated for 2Q, 2010.

“With advanced technologies that uniformly make life easier for motorists specifically and for consumers overall, Cydle is en route to becoming the dashboard companion of choice for those who want to break away from the pack,” Lee said. “At 2010 CES, we’re ready to raise the bar – again.”

About Cydle

Cydle (www.cydle.com) is an emerging leader in car-based multimedia systems and one of South Korea’s market-leading software companies. Cydle devices combine GPS navigation Live HD Traffic updates, audio and video entertainment, Bluetooth and more, turning every car into a haven for the driver. Established in 2006, Cydle is based in South Korea, with U.S. offices in Torrance, Calif.

Contacts

Ken Greenberg
Edge Communications, Inc.
818/990-5001
ken@edgecommunicationsinc.com

Contacts

Ken Greenberg
Edge Communications, Inc.
818/990-5001
ken@edgecommunicationsinc.com