2009 Adobe MAX Awards Winners Announced

Eight Category Winners Receive Awards, Representing Industries and Regions Worldwide

SAN JOSE, Calif.--()--Adobe Systems Incorporated (Nasdaq:ADBE) today announced the winners of the 2009 MAX Awards. The winners received their awards last night at MAX 2009 in Los Angeles in a ceremony hosted by actor Mark Hamill. Now in its seventh year, the MAX Awards is a global program highlighting innovative uses of Adobe software and technology across a range of applications, from enterprise applications and customer-facing services to rich-media entertainment and social networking.

In this year’s competition, more than 450 entries were received from business, creative and application development professionals worldwide. The top 32 entries across all eight categories were identified as finalists by a panel of Adobe judges and industry experts. In an online voting event open from Sept. 28, 2009 through Oct. 6, 2009, the public voted for their favorite finalists.

Listing of 2009 MAX Awards Winners and Finalists

Finalists were: 2009 Honda Fit Website by RPA and RED Interactive Agency, 2010 Ford Mustang by Firstborn and Team Detroit, Nestlé - Extrême by unit9 for JWT Paris

Finalists were: Colorado SchoolVIEW—Changing Conversations about Education through Data Visualization by Colorado Department of Education/Center for Assessment/Universal Mind, PianoMarvel by Rain, Synchronous Objects by tracermedia

Finalists were: Cisco Customer Intelligence Platform by Cisco, Morgan Stanley Matrix by Morgan Stanley, Virtual Wallet by The PNC Financial Services Group, Inc.

Finalists were: Big & Small by Plug-in Media, GRAMMY Museum Interactives by Second Story Interactive Studios, Killzone 2 Webgame by Agency Republic

Finalists were: Fanbase Mobile by AgencyNet and Atlantic Records, Sony Ericsson QuadraPop by BlueskyNorth Ltd., TeamTool by Mobiletools International Oy and JAMK University of Applied Sciences

Finalists were: CO.NX by U.S. Department of State, U.S. Army PDF Mapping by U.S. Army Geospatial Center, We Choose The Moon by Domani Studios for The Martin Agency

Finalists were: AllGirlArcade.com/Spark City by Fuel Industries, Geni Family Tree by Geni.com, Kontain and Kontain Enterprise by Fantasy Interactive, Inc.

Finalists were: Fiat eco:Drive by AKQA, Own Your C by AgencyNet and Cactus Marketing, State of the Sockeye by Periscopic

Quotes

Kevin Lynch, chief technology officer, Adobe Systems

“One of the highlights of MAX each year is seeing the impressive flow of creativity and innovation emerging from our community. MAX Award winners represent some of the best of the best of real-world examples of how Adobe technology is being used to create more effective and compelling experiences across media and screens."

Helpful Links

To view more information on this year’s winners and finalists, please go to the MAX Finalist Gallery at 2009 MAX Awards Finalists. There is also additional detail on 23 other Adobe customers that received Honorable Mention designations this year. Please go to MAX 2009 Honorable Mentions.

For additional details, please visit the Adobe MAX 2009 Web site.

About Adobe Systems Incorporated

Adobe revolutionizes how the world engages with ideas and information—anytime, anywhere and through any medium. For more information, visit www.adobe.com.

© 2009 Adobe Systems Incorporated. All rights reserved. Adobe and the Adobe logo are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. All other trademarks are the property of their respective owners.

Contacts

Adobe Systems Incorporated
Rebecca Michals, 408-536-4201
rmichals@adobe.com

Contacts

Adobe Systems Incorporated
Rebecca Michals, 408-536-4201
rmichals@adobe.com