LOUISVILLE, Ky.--(BUSINESS WIRE)--Churchill Downs and UPS are again teaming up to bring the horsepower of the Kentucky Derby to NASCAR, as the two companies today unveiled a special Kentucky Derby 134 paint scheme that will be featured on the #44 UPS Toyota Camry during the Aaron’s 499 NASCAR Sprint Cup Series race at Talladega Superspeedway on Sunday, April 27.
The unveiling also launched the “Off to the Races Delivered by UPS” sweepstakes, which debuted in 2007. The online contest will provide one lucky fan with two tickets to the Aaron’s 499, as well as a special behind-the-scenes meeting with NASCAR driver David Reutimann, who will take over the #44 UPS Toyota Camry from the retiring Dale Jarrett next month. The prize package, which combines the excitement of NASCAR’s premier series with one of the most prestigious events in Thoroughbred racing, will also include two tickets to the 134th running of the Kentucky Derby Presented by Yum! Brands at Churchill Downs on Saturday, May 3.
Thoroughbred racing and NASCAR will also combine during Kentucky Derby Week, as Churchill Downs hosts a special appearance and autograph session by Reutimann and fellow NASCAR stars and teammates Dale Jarrett and Michael Waltrip on Wednesday, April 30. The Kentucky Derby-themed #44 UPS Toyota Camry will be on display, remaining at Churchill Downs’ Gate 10 through May 3. Jarrett will also participate in the ESPN broadcast of the annual Kentucky Derby post position draw on April 30.
“Churchill Downs is delighted to continue our partnership with UPS in 2008, and we look forward to seeing the logo for the 134th running of the Kentucky Derby featured on the #44 UPS Toyota Camry at Talladega,” said Churchill Downs President Steve Sexton. “Combining the thrills of NASCAR racing with the Kentucky Derby has been an exciting step forward for us, and we hope the ‘Off to the Races’ sweepstakes will serve as a unique way for our customers to enjoy both sports.”
“UPS is honored to have associations with Churchill Downs and a prestigious event like the Kentucky Derby,” said Ron Rogowski, director of sponsorships for UPS. “It’s exciting for us to be able to create a link between our NASCAR racing and horse sponsorships. With more than 12,000 entries for the sweepstakes last year, the success of the 2007 ‘Off to the Races’ program made it an easy decision to continue the program in 2008.”
Fans can register for the “Off to the Races Delivered by UPS” sweepstakes at www.racing.ups.com between Feb. 29 and April 10. Contestants must be 21 years of age or older and residents of the United States.
Churchill Downs, the world’s most legendary racetrack, has conducted Thoroughbred racing and presented America’s greatest race, the Kentucky Derby, continuously since 1875. Located in Louisville, the flagship racetrack of Churchill Downs Incorporated (NASDAQ Global Select Market: CHDN) also operates Trackside at Churchill Downs, which offers year-round simulcast wagering at the historic track. Churchill Downs will conduct the 134th running of the Kentucky Derby on May 3, 2008. The track’s 2008 Spring Meet is set for April 26 through July 6. Churchill Downs has hosted the Breeders’ Cup World Championships a record six times. Information about Churchill Downs can be found on the Internet at www.churchilldowns.com.
UPS is the world’s largest package delivery company and a global leader in supply chain services, offering an extensive range of options for synchronizing the movement of goods, information and funds. Headquartered in Atlanta, Ga., UPS serves more than 200 countries and territories worldwide. UPS’s stock trades on the New York Stock Exchange (UPS) and the company can be found on the Web at www.ups.com.