Truveo Adds IAC/InterActiveCorp Veteran to Board of Advisors

BURLINGAME, Calif.--()--Oct. 11, 2005--Truveo, a recently launched video search company, today announced the addition of Julius Genachowski to its board of advisors. Genachowski was most recently Chief of Business Operations and a member of the Office of the Chairman of IAC/InterActiveCorp. (NASDAQ:IACI), the multi-billion dollar e-commerce and media company. Genachowski's appointment adds to Truveo's advisory board which includes Gordon Bell, computer pioneer and senior researcher at Microsoft; Rajeev Motwani, professor of Computer Science at Stanford University; and Raj Reddy, professor of Computer Science and Robotics at Carnegie Mellon University.

In development for the last two years, Truveo released a beta version of its video search engine last month, which delivers higher quality and more up-to-the-minute results than traditional search engines. Based on a unique technology for indexing video using the visual characteristics of web pages, the Truveo search engine can find video on the Web that all other search engines miss.

"Video search is the next frontier in internet search, with explosive opportunity as the mass consumer audience turns to the internet for video," said Julius Genachowski. "I'm thrilled to be a part of this exciting company with its very strong team and outstanding product."

"Truveo's mission is to deliver the best video search results across the web," said Tim Tuttle, Co-Founder and CEO of Truveo. "Julius brings a strong combination of internet and media experience with a track record of building leading interactive companies. We look forward to working with Julius as we increase our user traffic and make Truveo the pre-eminent site for video search."

Genachowski was with IAC/InterActiveCorp from 1997 to 2005, having joined the company shortly after it was founded by Barry Diller. During that period, IAC became one of the world's largest and most profitable e-commerce and media companies, acquiring and operating leading businesses including Expedia, Hotels.com, Hotwire, TripAdvisor, Ticketmaster, HSN, LendingTree, Match.com, Citysearch and Evite. The company recently acquired the search company Ask Jeeves, and spun off its travel businesses as Expedia, Inc. (NASDAQ:EXPE). From 1998 to 2002, IAC, then called USA Networks, Inc., also operated leading entertainment businesses including USA Network, Sci Fi Channel, Studios USA and USA Films.

At IAC, Genachowski also served as the company's General Counsel and, before that, as a senior executive at IAC's former television station and programming group. Prior to his tenure at IAC, Genachowski served as Chief Counsel to Chairman Reed Hundt of the Federal Communications Commission. He has served as a law clerk to U.S. Supreme Court Justice David Souter; and worked in Congress on the staff of the Iran-Contra Committee as well as for then U.S. Representative, now Senator, Charles Schumer.

About Truveo

Truveo, headquartered in Burlingame, Calif., is building the most comprehensive search engine for video on the Web. The company's unique Visual Crawler technology enables Truveo to find videos that current search engines miss, and deliver highly relevant and up-to-the-minute results to users. Truveo is backed by strategic angel investors. The company's beta product can be accessed at www.truveo.com.

Copyright 2005. Truveo, the Truveo logo and Visual Crawler are trademarks of Truveo Inc. All other trademarks are the properties of their respective owners.

Contacts

Truveo
Shernaz Daver, 650-619-7044
shernaz@truveo.com

Contacts

Truveo
Shernaz Daver, 650-619-7044
shernaz@truveo.com